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K

Kimmo Taiminen

university of jyvaskyla

6H-index
11Paper Count
257Citation Count
Published Papers 4
Publication Date
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Enabling transformative value creation through online weight loss services
errJOURNAL OF SERVICES MARKETING
IF4.5
err2020-06-13
err17
errOAAI
errTaiminen, Heini; Taiminen, Kimmo; Munnukka, Juha
errShare
errSave
Fostering brand engagement and value-laden trusted B2B relationships through digital content marketing The role of brand's helpfulness
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2019-09-09
err48
errOAAI
errTaiminen, Kimmo; Ranaweera, Chatura
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errSave
Examining the performance of brand-extended thematic-content: The divergent impact of avid- and skim-reader groups
errCOMPUTERS IN HUMAN BEHAVIOR
IF8.9
err2017-07-01
err10
errOAAI
errTaiminen, Kimmo; Karjaluoto, Heikki
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errSave
The transparent communicative organization and new hybrid forms of content
errPUBLIC RELATIONS REVIEW
IF3.4
err2015-12-01
err31
PREAI
errTaiminen, Kimmo; Luoma-aho, Vilma; Tolvanen, Kristiina
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Research Directions

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Co-authors
Cooperation Journals
H
Heikki Karjaluoto
H-index: 50 · Papers: 265
V
Vilma Luoma‐aho
H-index: 27 · Papers: 149
J
Juha Munnukka
H-index: 22 · Papers: 59
H
Heini Taiminen
H-index: 9 · Papers: 14
K
Kristiina Tolvanen
H-index: 2 · Papers: 7
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