logo
科言猫学术研究的AI总结
language
手机端手机端
  • Phone Feature微信小程序
简体中文简体中文
notice消息通知
博客博客
delete
arrow
返回
S

Sridhar Moorthy

university of toronto

21H指数
61论文数
2.9K被引数
收录论文 13
发表时间
logo
Dissolving boundaries in the Metaverse: Implications of loosened constraints on identity, time, space, and financial access for marketing research在元宇宙中消解边界：松散的身份、时间、空间和金融准入约束对营销研究的启示
errInternational Journal of Research in Marketing
IF7.5
err2026-03-22
err0
PREAI
errShijie Lu; Xin Shane Wang; Alixandra Barasch; June Cotte; Yu Ding; Siham El Kihal; Rajdeep Grewal; Praveen K. Kopalle; Xiao Liu; Sridhar Moorthy; Jun Hyun Joseph Ryoo; Isamar Troncoso
err分享
err收藏
Advertising Platforms and Privacy广告平台与隐私
errthe academy of marketing science
IF4.9
err2025-05-09
err0
PREAI
errZhu, Ruizhi; Moorthy, Sridhar; Shi, Xianwen
err分享
err收藏
Targeting Advertising Spending and Price on the Hotelling Line
errthe academy of marketing science
IF4.9
err2023-11-01
err4
PREAI
errMoorthy, Sridhar; Tehrani, Shervin Shahrokhi
err分享
err收藏
Advertising Strategy in the Presence of Reviews: An Empirical Analysis
errthe academy of marketing science
IF4.9
err2019-09-01
err41
errOAAI
errHollenbeck, Brett; Moorthy, Sridhar; Proserpio, Davide
err分享
err收藏
Selling Your Product Through Competitors' Outlets: Channel Strategy When Consumers Comparison Shop
errthe academy of marketing science
IF4.9
err2018-01-01
err25
PREAI
errMoorthy, Sridhar; Chen, Yongmin; Tehrani, Shervin Shahrokhi
err分享
err收藏
Measuring and Understanding Brand Value in a Dynamic Model of Brand Management
errthe academy of marketing science
IF4.9
err2017-07-01
err34
PREAI
errBorkovsky, Ron N.; Goldfarb, Avi; Haviv, Avery M.; Moorthy, Sridhar
err分享
err收藏
Can Brand Extension Signal Product Quality?品牌延伸能预示产品质量吗？
errthe academy of marketing science
IF4.9
err2012-09-01
err52
errOAAI
errMoorthy, Sridhar
err分享
err收藏
Measuring Brand Value in an Equilibrium Framework
errthe academy of marketing science
IF4.9
err2009-01-01
err66
PREAI
errGoldfarb, Avi; Lu, Qiang; Moorthy, Sridhar
err分享
err收藏
Coupons versus rebates
errthe academy of marketing science
IF4.9
err2007-01-01
err113
PREAI
errLu, Qiang; Moorthy, Sridhar
err分享
err收藏
Price matching by vertically differentiated retailers: Theory and evidence
errJOURNAL OF MARKETING RESEARCH
IF5
err2006-05-01
err35
PREAI
errMoorthy, S; Zhang, XB
err分享
err收藏
A general theory of pass-through in channels with category management and retail competition
errthe academy of marketing science
IF4.9
err2005-02-01
err97
PREAI
errMoorthy, S
err分享
err收藏
Consumer information search revisited: Theory and empirical analysis
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err1997-03-01
err500
PREAI
errMoorthy, S; Ratchford, BT; Talukdar, D
err分享
err收藏
Signaling quality with a money-back guarantee: The role of transaction costs
errthe academy of marketing science
IF4.9
err1995-11-01
err341
PREAI
errMoorthy, S; Srinivasan, K
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
A
Avi Goldfarb
H 指数: 57 · 论文数: 263
R
Rajdeep Grewal
H 指数: 53 · 论文数: 165
B
Brian T. Ratchford
H 指数: 42 · 论文数: 143
K
Kannan Srinivasan
H 指数: 39 · 论文数: 134
P
Praveen K. Kopalle
H 指数: 37 · 论文数: 101
查看更多