K. Sudhir - Publications, H-index & Citations

K. Sudhir

Yale University

32H指数

144论文数

4.1K被引数

收录论文 32

发表时间

Entrepreneurs and Investors: Funding-Induced Distortions in Lean Start-up Product Experiments and Innovation 创业者和投资者：精益创业产品实验与创新中的融资诱导性扭曲

the academy of marketing science

IF4.9

2025-05-16

PREAI

Sudhir, K.; Yoo, Onesun Steve; Zhou, Zihao

A Theory-Based Explainable Deep Learning Architecture for Music Emotion

the academy of marketing science

IF4.9

2025-01-01

PREAI

Fong, Hortense; Kumar, Vineet; Sudhir, K.

Can AI and AI-Hybrids Detect Persuasion Skills? Salesforce Hiring with Conversational Video Interviews

the academy of marketing science

IF4.9

2025-01-01

PREAI

Chakraborty, Ishita; Chiong, Khai; Dover, Howard; Sudhirc, K.

Can Random Friends Seed More Buzz and Adoption? Leveraging the Friendship Paradox 随机朋友能否带来更多热议和采用？利用友谊悖论

MANAGEMENT SCIENCE

IF4.9

2024-10-28

PREAI

Kumar, Vineet; Sudhir, K.

Separating substitution and psychological effects of price with a two-step conjoint approach: Application to luxury goods

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2024-06-01

OAAI

Yao, Yao (Alex); Yang, Sha; Sudhir, K.

A Structural Model of Organizational Buying for Business-to-Business Markets: Innovation Adoption with Share-of-Wallet Contracts

JOURNAL OF MARKETING RESEARCH

IF5

2022-06-19

PREAI

Mojir, Navid; Sudhir, K.

Attribute Sentiment Scoring with Online Text Reviews: Accounting for Language Structure and Missing Attributes

JOURNAL OF MARKETING RESEARCH

IF5

2022-01-04

PREAI

Chakraborty, Ishita; Kim, Minkyung; Sudhir, K.

Editorial: Acknowledgments, Stocktaking, and Farewell

the academy of marketing science

IF4.9

2021-10-29

PREAI

Sudhir, K.

Introduction to the Special Issue on Marketing Science and Field Experiments

the academy of marketing science

IF4.9

2020-11-01

PREAI

Nelson, Leif; Simester, Duncan; Sudhir, K.

Introduction to the Special Issue on Consumer Protection

the academy of marketing science

IF4.9

2020-01-01

PREAI

Goldfarb, Avi; Jin, Ginger; Sudhir, K.

Editorial: An Update on the Frontiers Section

the academy of marketing science

IF4.9

2019-11-20

OAAI

Sudhir, K.

When Salespeople Manage Customer Relationships: Multidimensional Incentives and Private Information

JOURNAL OF MARKETING RESEARCH

IF5

2019-07-03

PREAI

Kim, Minkyung; Sudhir, K.; Uetake, Kosuke; Canales, Rodrigo

Introducing A New Section-Marketing Science: Frontiers

the academy of marketing science

IF4.9

2018-01-01

OAAI

Sudhir, K.

Do Sympathy Biases Induce Charitable Giving? The Effects of Advertising Content 同情偏见会导致慈善捐款吗？广告内容的效果

the academy of marketing science

IF4.9

2016-11-01

PREAI

Sudhir, K.; Roy, Subroto; Cherian, Mathew

The Exploration-Exploitation Tradeoff and Efficiency in Knowledge Production

the academy of marketing science

IF4.9

2016-01-01

OAAI

Sudhir, K.

Early Adoption of Modern Grocery Retail in an Emerging Market: Evidence from India

the academy of marketing science

IF4.9

2015-11-01

PREAI

Narayan, Vishal; Rao, Vithala R.; Sudhir, K.

Short-Run Needs and Long-Term Goals: A Dynamic Model of Thirst Management

the academy of marketing science

IF4.9

2015-09-01

PREAI

Huang, Guofang; Khwaja, Ahmed; Sudhir, K.

The Peter Pan Syndrome in Emerging Markets: The Productivity-Transparency Trade-off in IT Adoption

the academy of marketing science

IF4.9

2015-07-01

PREAI

Sudhir, K.; Talukdar, Debabrata

Do Bonuses Enhance Sales Productivity? A Dynamic Structural Analysis of Bonus-Based Compensation Plans

the academy of marketing science

IF4.9

2014-03-01

115

PREAI

Chung, Doug J.; Steenburgh, Thomas; Sudhir, K.

New Editorial Structure for Marketing Science

the academy of marketing science

IF4.9

2014-03-01

PREAI

Desai, Preyas S.; Feinberg, Fred; Iyer, Ganesh; Sudhir, K.; Winer, Russ

研究方向