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Ümit Alnıaçık
kocaeli university
14
H指数
94
论文数
1.2K
被引数
0
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6
发表时间
发表时间
IF
被引数
How AI-Driven Marketing Communication Shapes Consumer Attitudes and Purchase Intentions: Evidence from Social Media Users in Romania
人工智能驱动的营销传播如何塑造消费者态度和购买意向:来自罗马尼亚社交媒体用户的证据
Journal of Theoretical and Applied Electronic Commerce Research
IF
4.6
2026-08-27
0
OA
AI
Camelia Kailani; Umit Alniacik; Andreea Mihaela Barbu; Florin Tudor Ionescu; Mara Gabriela Ploeșteanu
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Consumer Perceptions of ESG Communication in the Oil and Gas Retail Sector: Evidence from Romania Using the P-ESG Scale
消费者对石油和天然气零售部门ESG传播的认知:来自罗马尼亚使用P-ESG量表的证据
Sustainability
IF
3.3
2026-04-14
0
OA
AI
Magdalena Stoian (Ciobanu); Alin Stancu; Umit Alniacik; Ștefan-Alexandru Catană; Oana Cristina Mogoș; Alina Filip; Adina Ionescu
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Interactive effects of market orientation, innovation orientation and sales control systems on firm performance in B2B markets
B2B市场中市场导向、创新导向和销售控制系统对企业绩效的交互影响
ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF
5.1
2024-06-21
0
PRE
AI
Aydin, Ugur Burak; Alniacik, Umit
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Employer branding dimensions: An adapted scale for Eastern Europe
JOURNAL OF STRATEGIC MARKETING
IF
3.1
2023-08-03
3
OA
AI
Grigore, Georgiana; Chapleo, Chris; Homberg, Fabian; Alniacik, Umit; Stancu, Alin
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The moderating role of message framing on the links between organizational identification and unethical pro-organizational behavior
信息框架在组织认同与不道德的亲组织行为之间的联系中的调节作用
MANAGEMENT RESEARCH REVIEW
IF
3.5
2021-08-30
15
PRE
AI
Alniacik, Esra; Kelebek, Ezgi F. Erbas; Alniacik, Umit
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Drivers and consequences of customer participation into value co-creation: a field experiment
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2020-10-14
28
PRE
AI
Guzel, Mevludiye; Sezen, Bulent; Alniacik, Umit
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研究方向
暂时未获取到该数据
合作学者
合作期刊
C
Chris Chapleo
H 指数: 23 · 论文数: 64
B
Bülent Sezen
H 指数: 22 · 论文数: 98
F
Fabian Homberg
H 指数: 21 · 论文数: 116
G
Georgiana Grigore
H 指数: 13 · 论文数: 65
A
Alina Filip
H 指数: 9 · 论文数: 39
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