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Alvin C. Burns

louisiana state university system

26H指数
144论文数
3.7K被引数
收录论文 7
发表时间
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Examining the impact of luxury brand's social media marketing on customer engagement: Using big data analytics and natural language processing研究奢侈品牌社交媒体营销对客户参与度的影响: 使用大数据分析和自然语言处理
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-03-01
err257
PREAI
errLiu, Xia; Shin, Hyunju; Burns, Alvin C.
err分享
err收藏
An Investigation of Brand-Related User-Generated Content on Twitter
errJOURNAL OF ADVERTISING
IF7
err2017-03-23
err172
PREAI
errLiu, Xia; Burns, Alvin C.; Hou, Yingjian
err分享
err收藏
My Fifty Shoes Are All Different! Exploring, Defining, and Characterizing Acquisitive Buying
errPSYCHOLOGY & MARKETING
IF9.1
err2013-06-07
err13
PREAI
errBose, Mousumi; Burns, Alvin C.; Folse, Judith Anne Garretson
err分享
err收藏
Consumer Risks and New Food Systems in Urban China
errJOURNAL OF MACROMARKETING
IF2.3
err2010-06-09
err51
PREAI
errVeeck, Ann; Yu, Hongyan; Burns, Alvin C.
err分享
err收藏
Changing tastes: the adoption of new food choices in post-reform China
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2005-05-01
err66
PREAI
errVeeck, A; Burns, AC
err分享
err收藏
THE OPERATION OF VISUAL-IMAGERY AS A MEDIATOR OF ADVERTISING EFFECTS
errJOURNAL OF ADVERTISING
IF7
err1993-06-01
err140
PREAI
errBURNS, AC; BISWAS, A; BABIN, LA
err分享
err收藏
COMPUTER AWARENESS AND USAGE BY INDUSTRIAL MARKETERS
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err1989-08-01
err4
PREAI
errMORRIS, MH; BURNS, AC; AVILA, RA
err分享
err收藏

研究方向

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合作学者
合作期刊
M
Michael H. Morris
H 指数: 63 · 论文数: 433
X
Xia Liu
H 指数: 34 · 论文数: 504
J
Judith Anne Garretson Folse
H 指数: 25 · 论文数: 69
M
Mousumi Bose
H 指数: 22 · 论文数: 70
A
Ann Veeck
H 指数: 19 · 论文数: 66
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