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Neeru Paharia

Georgetown University

16H指数
60论文数
1.9K被引数
收录论文 11
发表时间
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The Brand Value of Earnings: An Event Study of Consumer Responses to Earnings Announcements收益的品牌价值: 消费者对收益公告反应的事件研究
errACCOUNTING REVIEW
IF4.4
err2023-12-14
err1
PREAI
errKimbrough, Michael D.; Paharia, Neeru; Wang, Xu (Frank); Wei, Sijing
err分享
err收藏
Shedding Light on the Dark Side of Firm Lobbying: A Customer Perspective
errJOURNAL OF MARKETING
IF10.4
err2021-10-22
err21
PREAI
errVadakkepatt, Gautham G.; Arora, Sandeep; Martin, Kelly D.; Paharia, Neeru
err分享
err收藏
Buy Less, Buy Luxury: Understanding and Overcoming Product Durability Neglect for Sustainable Consumption
errJOURNAL OF MARKETING
IF10.4
err2021-04-14
err94
PREAI
errSun, Jennifer J.; Bellezza, Silvia; Paharia, Neeru
err分享
err收藏
Should Your Brand Pick a Side? How Market Share Determines the Impact of Corporate Political Advocacy
errJOURNAL OF MARKETING RESEARCH
IF5
err2020-09-10
err144
PREAI
errHydock, Chris; Paharia, Neeru; Blair, Sean
err分享
err收藏
The symbolic value of time
errCURRENT OPINION IN PSYCHOLOGY
IF6.9
err2019-04-01
err28
PREAI
errKeinan, Anat; Bellezza, Silvia; Paharia, Neeru
err分享
err收藏
Who Is Wary of User Design? The Role of Power-Distance Beliefs in Preference for User-Designed Products
errJOURNAL OF MARKETING
IF10.4
err2019-02-26
err89
PREAI
errPaharia, Neeru; Swaminathan, Vanitha
err分享
err收藏
Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol炫耀性消费时间: 当忙碌和缺乏闲暇时间成为身份象征时
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2016-12-27
err227
errOAAI
errBellezza, Silvia; Paharia, Neeru; Keinan, Anat
err分享
err收藏
Positioning Brands Against Large Competitors to Increase Sales
errJOURNAL OF MARKETING RESEARCH
IF5
err2014-12-01
err80
PREAI
errPaharia, Neeru; Avery, Jill; Keinan, Anat
err分享
err收藏
Sweatshop labor is wrong unless the shoes are cute: Cognition can both help and hurt moral motivated reasoning
errORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES
IF3.8
err2013-05-01
err103
PREAI
errPaharia, Neeru; Vohs, Kathleen D.; Deshpande, Rohit
err分享
err收藏
The Underdog Effect: The Marketing of Disadvantage and Determination through Brand Biography
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2011-02-01
err250
PREAI
errPaharia, Neeru; Keinan, Anat; Avery, Jill; Schor, Juliet B.
err分享
err收藏
Dirty work, clean hands: The moral psychology of indirect agency肮脏的工作，干净的手: 间接代理的道德心理
errORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES
IF3.8
err2009-07-01
err109
errOAAI
errPaharia, Neeru; Kassam, Karim S.; Greene, Joshua D.; Bazerman, Max H.
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
K
Kathleen D. Vohs
H 指数: 96 · 论文数: 444
M
Max H. Bazerman
H 指数: 93 · 论文数: 455
J
Juliet B. Schor
H 指数: 51 · 论文数: 219
J
Joshua D. Greene
H 指数: 48 · 论文数: 140
R
Rohit Deshpandé
H 指数: 47 · 论文数: 152
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