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R
Regina Jihea Ahn
university of miami
10
H指数
35
论文数
414
被引数
0
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10
发表时间
发表时间
IF
被引数
From granny to granfluencer: how older influencers are challenging age-related stereotypes via fashion portrayals and affecting consumer responses through social media
从祖母到“祖母影响者”:老年影响者如何通过时尚表现挑战与年龄相关的刻板印象,并通过社交媒体影响消费者反应
International Journal of Advertising
IF
5.9
2026-05-05
0
PRE
AI
Sophia Mueller-Bryson; Hui Shi; Regina Jihea Ahn; Xinyu Zhao
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Navigating Troubled Waters: A Tri-Country Study on Disaster Marketing Advertisements Post-Fukushima Wastewater Release
在动荡水域中航行:一项三国研究关于福岛废水排放后灾难营销广告
Journal of Advertising
IF
7
2026-03-16
0
PRE
AI
Hui Shi; Sophia Mueller-Bryson; Regina Jihea Ahn
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Progressive or regressive? Refining brand activism with a consumer-centric perspective by integrating cultural tightness-looseness and political ideology
进步还是倒退?通过整合文化严谨性-宽松性(tightness-looseness)和政治意识形态,以消费者为中心的视角来完善品牌行动主义
International Journal of Advertising
IF
5.9
2026-02-13
0
PRE
AI
Hui Shi; Xinyu Zhao; Sophia Mueller-Bryson; Regina Jihea Ahn; Chen Crystal Chen; Dongqing Xu; Geyi Wang
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The Impressions Brands Make in Times of Crisis: An Analysis of Impression Management Strategies Used in Pandemic-Themed Advertising
危机时期品牌留下的印象:对疫情主题广告中使用的印象管理策略的分析
Journal of Current Issues & Research in Advertising
IF
0
2025-09-08
0
PRE
AI
Juliana Fernandes; Ekaterina Romanova; Sigal Segev; Regina Jihea Ahn
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Acceptability and Feasibility of Latinos Unidos: A Microgame Resource Combatting Health Misinformation for Latinos Living with HIV
JOURNAL OF HEALTH COMMUNICATION
IF
2.4
2024-04-09
0
PRE
AI
Dunleavy, Victoria Orrego; Ahn, Regina Jihea; Grace, Lindsay D.; Mayo, Daniel
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Exploring Persuasion Knowledge, Identity-Related Media Use, and Ad Skepticism of Black Immigrant and Refugee Adolescents
JOURNAL OF CURRENT ISSUES AND RESEARCH IN ADVERTISING
IF
2.9
2023-11-14
2
PRE
AI
Ahn, Regina Jihea; Nelson, Michelle R.; Eales, Lauren; Cherubini, Fernanda Da Silva; Simenec, Tori S.; Ali, Anisa; Davis, Susan Lycett; Ferguson, Gail M.
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Exploring the Effect of Ad Choice in Online Video-Streaming Platforms: Moderated by Ad Involvement and Mediated by Psychological Reactance
JOURNAL OF CURRENT ISSUES AND RESEARCH IN ADVERTISING
IF
2.9
2022-07-20
11
PRE
AI
Ahn, Regina Jihea; Ham, Chang-Dae
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Exploration of Parental Advertising Literacy and Parental Mediation: Influencer Marketing of Media Character Toy and Merchandise
JOURNAL OF ADVERTISING
IF
7
2021-07-27
10
PRE
AI
Ahn, Regina Jihea
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Consumer exposure to food and beverage advertising out of home: An exploratory case study in Jamaica
INTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF
7.6
2020-01-23
10
PRE
AI
Nelson, Michelle R.; Ahn, Regina Jihea; Ferguson, Gail M.; Anderson, Arianne
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Knowledge Flows Between Advertising and Other Disciplines: A Social Exchange Perspective
JOURNAL OF ADVERTISING
IF
7
2017-02-03
13
PRE
AI
Nelson, Michelle R.; Ham, Chang-Dae; Ahn, Regina
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研究方向
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合作学者
合作期刊
M
Michelle R. Nelson
H 指数: 37 · 论文数: 177
H
Hui Shi
H 指数: 21 · 论文数: 115
G
Gail M. Ferguson
H 指数: 21 · 论文数: 80
S
Sigal Segev
H 指数: 15 · 论文数: 41
C
Chen Chen
H 指数: 14 · 论文数: 30
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