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A

Ajay Kumar

Central University of Haryana

9H指数
47论文数
865被引数
收录论文 10
发表时间
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Enhancing Aleatoric and Epistemic Uncertainty Prognostication of Financial Data through Volatility-Adaptive Framework通过波动率自适应框架增强金融数据中偶然性不确定性和认知不确定性预测
errComputational Economics
IF2.2
err2026-01-01
err0
PREAI
errGoyal, Ankush; Golash, Richa; Kumar, Ajay
err分享
err收藏
From what (motives) to what (outcomes) of relationships with artificially intelligent voice assistants从（动机）到（结果）的人工智能语音助手关系
errInternational Journal of Information Management
IF27
err2025-07-23
err0
PREAI
errRichali Jain; Dr. Ajay Kumar
err分享
err收藏
Masstige marketing in 2023 and beyond: An introduction to the special issue on masstige marketing
errINTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF7.6
err2024-02-12
err0
PREAI
errUnnithan, Anandakuttan B.; Laroche, Michel; Kumar, Ajay
err分享
err收藏
Enhancing value in customer journey by considering the (ad)option of artificial intelligence tools通过考虑人工智能工具的 (ad) 选项来提高客户旅程的价值
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2023-11-01
err6
PREAI
errDhiman, Neeraj; Jamwal, Mohit; Kumar, Ajay
err分享
err收藏
Dealing with a New Normal ‘E-leadership’: A Study Using Bibliometric Analysis and Content Analysis应对“新常态”下的电子领导力：一项基于文献计量分析和内容分析的研究
errVision: The Journal of Business Perspective
IF0
err2022-11-16
err0
PREAI
errSaumya Aggarwal; Ajay Kumar
err分享
err收藏
Consumers' relationship with mass prestige brands and happiness消费者与大众品牌和幸福感的关系
errEUROPEAN MANAGEMENT REVIEW
IF2.8
err2022-08-21
err14
PREAI
errNobre, Helena; Kumar, Ajay; Kastanakis, Minas N.; Paul, Justin
err分享
err收藏
What We Know and Don't Know About Consumer Happiness: Three-Decade Review, Synthesis, and Research Propositions
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-06-23
err21
PREAI
errDhiman, Neeraj; Kumar, Ajay
err分享
err收藏
Designing the marketspace for millennials: fun, functionality or risk?
errJOURNAL OF MARKETING ANALYTICS
IF3.5
err2021-02-16
err7
errOAAI
errSingh, Anjali; Kumar, Ajay
err分享
err收藏
Do brands make consumers happy?- A masstige theory perspective
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2021-01-01
err78
PREAI
errKumar, Ajay; Paul, Justin; Starcevic, Sladana
err分享
err收藏
'Masstige' marketing: A review, synthesis and research agenda
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2020-05-01
err280
PREAI
errKumar, Ajay; Paul, Justin; Unnithan, Anandakuttan B.
err分享
err收藏

研究方向

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合作学者
合作期刊
J
Justin Paul
H 指数: 89 · 论文数: 295
M
Minas N. Kastanakis
H 指数: 18 · 论文数: 43
H
Helena Nobre
H 指数: 16 · 论文数: 63
A
Anjali Singh
H 指数: 9 · 论文数: 26
N
Neeraj Dhiman
H 指数: 9 · 论文数: 27
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