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N

Neena Sondhi

IMI Delhi

14H指数
65论文数
552被引数
收录论文 9
发表时间
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Advancing the Value Co-Creation Framework: Integrating Firm Innovativeness, Brand Engagement, and Customer Loyalty推进价值共创框架：整合企业创新性、品牌参与度和客户忠诚度
errJournal of Global Marketing
IF4.3
err2026-03-09
err0
PREAI
errNitin Sachdeva; Neena Sondhi
err分享
err收藏
The role of consumer attitude and attachment in determining the effect of advertiser credibility on brand loyalty消费者态度和依恋在确定广告商信誉对品牌忠诚度的影响中的作用
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2024-12-03
err0
PREAI
errBasu, Rituparna; Sondhi, Neena
err分享
err收藏
Toward a measure of brand pride: scale development and validation走向品牌自豪感的衡量: 量表的开发与验证
errJOURNAL OF BRAND MANAGEMENT
IF4.1
err2024-01-29
err3
PREAI
errNandy, Subarna; Sondhi, Neena; Joshi, Himanshu
err分享
err收藏
Preventive healthcare behavior: A hybrid systematic literature review (1998-2023)预防保健行为: 混合系统文献综述 (1998-2023)
errINTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF7.6
err2023-12-04
err2
PREAI
errDe, Gourab; Sondhi, Neena; Bhattacharjee, Ayona; Joshi, Himanshu
err分享
err收藏
Manifestation of customer value co-creation behaviour in the automobile industry: a perspective from Twitter analytics
errelectronic commerce research and applications
IF4.7
err2023-07-27
err0
PREAI
errSachdeva, Nitin; Rathore, Ashish Kumar; Sondhi, Neena; Bamel, Umesh
err分享
err收藏
Profiling the online premium brand consumers based on their fashion orientation基于时尚定位的在线高端品牌消费者分析
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2022-03-04
err6
PREAI
errSondhi, Neena; Basu, Rituparna
err分享
err收藏
Online versus offline: preferred retail choice for premium brand purchase
errINTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
IF5.5
err2021-04-08
err17
PREAI
errBasu, Rituparna; Sondhi, Neena
err分享
err收藏
Segmentation of impulse buyers in an emerging market - An exploratory study
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2016-11-01
err11
PREAI
errMittal, Sheetal; Chawla, Deepak; Sondhi, Neena
err分享
err收藏
Assessing the organic potential of urban Indian consumers评估印度城市消费者的有机潜力
errBRITISH FOOD JOURNAL
IF4.2
err2014-11-25
err22
PREAI
errSondhi, Neena
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
U
Umesh Bamel
H 指数: 26 · 论文数: 71
D
Deepak Chawla
H 指数: 25 · 论文数: 109
R
Rituparna Basu
H 指数: 18 · 论文数: 72
H
Himanshu Joshi
H 指数: 16 · 论文数: 88
N
Nitin Sachdeva
H 指数: 10 · 论文数: 38
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