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D
Dorit Zimand-Sheiner
Ariel University
9
H指数
22
论文数
276
被引数
0
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12
发表时间
发表时间
IF
被引数
Crafting Influence in Social Media Advertising: How Creative Appeals and Message Strategies Shape Consumer Behavior
社交媒体广告中的影响力构建:创意诉求与信息策略如何塑造消费者行为
Journal of Theoretical and Applied Electronic Commerce Research 2026, Vol. 21, Page 3
IF
4.6
2025-12-29
0
OA
AI
Ofrit Kol; Dorit Zimand-Sheiner; Shalom Levy
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Generation Z - factors predicting decline in purchase intentions after receiving negative environmental information: Fast fashion brand SHEIN as a case study
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2024-11-01
3
PRE
AI
Zimand-Sheiner, Dorit; Lissitsa, Sabina
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Four Dimensions of Brand Storytelling: Framework for Managing and Analyzing Online Brand Stories
INTERNATIONAL JOURNAL OF BUSINESS COMMUNICATION
IF
3.1
2024-07-24
0
PRE
AI
Zimand-Sheiner, Dorit
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Planning Facebook message strategy and creative appeal for effective ad engagement - an exploratory study
MARKETING INTELLIGENCE & PLANNING
IF
5.4
2024-05-31
1
PRE
AI
Sheiner, Dorit Zimand; Kol, Ofrit; Levy, Shalom
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A tale of two paths to vaccine acceptance: self-interest and collective interest effect, mediated by institutional trust, and moderated by gender
HUMANITIES & SOCIAL SCIENCES COMMUNICATIONS
IF
3.6
2024-05-13
1
OA
AI
Kol, Ofrit; Zimand-Sheiner, Dorit; Levy, Shalom
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Let us buy online directly from farmers: an integrated framework of individualistic and collectivistic consumption values
BRITISH FOOD JOURNAL
IF
4.2
2024-01-12
4
PRE
AI
Kol, Ofrit; Zimand-Sheiner, Dorit; Levy, Shalom
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Plain old Bess in a different dress? Disruptions of public relations in the digital age
PUBLIC RELATIONS REVIEW
IF
3.4
2022-12-01
4
PRE
AI
Zimand-Sheiner, Dorit; Lahav, Tamar
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Help me if you can: the advantage of farmers' altruistic message appeal in generating engagement with social media posts during COVID-19
electronic commerce research and applications
IF
4.7
2022-11-19
7
PRE
AI
Zimand-Sheiner, Dorit; Kol, Ofrit; Levy, Shalom
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Exploring Negative Spillover Effects on Stakeholders: A Case Study on Social Media Talk about Crisis in the Food Industry Using Data Mining
SUSTAINABILITY
IF
3.3
2021-09-29
8
OA
AI
Zimand-Sheiner, Dorit; Levy, Shalom; Eckhaus, Eyal
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It makes a difference! Impact of social and personal message appeals on engagement with sponsored posts
这是有区别的!社交和个人信息呼吁对参与赞助帖子的影响
JOURNAL OF RESEARCH IN INTERACTIVE MARKETING
IF
11.6
2021-07-13
25
PRE
AI
Zimand-Sheiner, Dorit; Kol, Ofrit; Levy, Shalom
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Disruptions of account planning in the digital age
MARKETING INTELLIGENCE & PLANNING
IF
5.4
2019-04-01
8
PRE
AI
Zimand Sheiner, Dorit; Earon, Amir
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Public relations and the practice of paid content: Practical, theoretical propositions and ethical implications
PUBLIC RELATIONS REVIEW
IF
3.4
2016-09-01
23
PRE
AI
Lahav, Tamar; Zimand-Sheiner, Dorit
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研究方向
暂时未获取到该数据
合作学者
合作期刊
S
Sabina Lissitsa
H 指数: 22 · 论文数: 81
S
Shalom Levy
H 指数: 20 · 论文数: 56
E
Eyal Eckhaus
H 指数: 16 · 论文数: 74
O
Ofrit Kol
H 指数: 10 · 论文数: 19
T
Tamar Lahav
H 指数: 9 · 论文数: 19
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