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M
Marcelo Royo Vela
University of Valencia
20
H指数
97
论文数
1.3K
被引数
0
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22
发表时间
发表时间
IF
被引数
Protected Heritage Stock and Population Redistribution in Spain: Multivariate Evidence from Four 2021 Mobile-Phone Mobility Snapshots
文化遗产存量与西班牙人口再分布:基于2021年四次手机移动数据快照的多变量证据
Sustainability
IF
3.3
2026-09-22
0
OA
AI
Alexis-Raúl Garzón-Paredes; Marcelo Royo-Vela
分享
收藏
Bridging creation of shared value and value co-creation: Managers insights from the agricultural sector
连接共享价值创造与共同价值创造:来自农业部门的管理者见解
Industrial Marketing Management
IF
7.5
2026-08-01
0
PRE
AI
Solis-Rivera, Luis Ricardo; Royo-Vela, Marcelo
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Understanding Second-Hand Clothing Consumption: A Literature Review and Proposed Conceptual Model
二手服装消费的理解:文献综述与提出的概念模型
Sustainability
IF
3.3
2026-05-12
0
OA
AI
Katherine Pinto; Marcelo Royo-Vela
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How non-spatial proximity shapes export market intelligence through marketing cooperation: A viewpoint from cluster organisations
非空间邻近性如何通过营销合作塑造出口市场情报:集群组织的一个观点
Asia Pacific Management Review
IF
5.6
2025-12-09
0
OA
AI
Mohammad-Reza Mazandarani; Marcelo Royo-Vela
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Antecedents and Moderators for Creating Shared Value in Startups
创业公司创造共享价值的前因与调节因素
BUSINESS STRATEGY AND THE ENVIRONMENT
IF
13.3
2025-11-01
0
OA
AI
Cuevas-Lizama, Jonathan; Royo-Vela, Marcelo
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Creating Shared Value as an Antecedent of Value Co-Creation: B2B Relationships in the Agri-Food Sector
创造共享价值作为价值共同创造的前因:农业食品行业的B2B关系
AGRIBUSINESS
IF
0
2025-09-01
0
OA
AI
Solis-Rivera, Luis Ricardo; Royo-Vela, Marcelo
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The role of value co-creation in building trust and reputation in the digital banking era
COGENT BUSINESS & MANAGEMENT
IF
2.9
2024-07-12
2
OA
AI
Royo-Vela, Marcelo; Frau, Moreno; Ferrer, Alberto
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The Effects of the Biophilic Atmosphere on Hedonic Value, Utilitarian Value, and Customer Loyalty
SUSTAINABILITY
IF
3.3
2023-11-30
2
OA
AI
Ortegon-Cortazar, Leonardo; Royo-Vela, Marcelo
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Effects of heritage on destination image: multi-method research based on an appraisal approach to emotional response in-situ
遗产对目的地形象的影响 -- 基于情绪反应原地评价方法的多方法研究
JOURNAL OF HERITAGE TOURISM
IF
2.2
2023-03-01
9
PRE
AI
Vela, Marcelo Royo; Paredes, Alexis Garzon
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Are Non-Special Dimensions of Proximity in Local Clusters Related? An Analysis of 99 European Clusters
SUSTAINABILITY
IF
3.3
2022-10-11
1
OA
AI
Royo-Vela, Marcelo; Mazandarani, Mohammad-Reza
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Downward price-based luxury brand line extension: Effects on premium luxury buyer's perception and consequences on buying intention and brand loyalty
基于价格下行的奢侈品牌延伸: 对高端奢侈品购买者感知的影响以及对购买意愿和品牌忠诚度的影响
EUROPEAN RESEARCH ON MANAGEMENT AND BUSINESS ECONOMICS
IF
6.4
2022-09-01
7
OA
AI
Royo-Vela, Marcelo; Perez Sanchez, Monica
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Creating Shared Value: Exploration in an Entrepreneurial Ecosystem
创造共享价值: 创业生态系统中的探索
SUSTAINABILITY
IF
3.3
2022-07-11
12
OA
AI
Royo-Vela, Marcelo; Lizama, Jonathan Cuevas
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Sustainable Value Co-Production and Co-Creation in Virtual Reality: An Exploratory Research on Business-to-Business Interactions
SUSTAINABILITY
IF
3.3
2022-06-25
6
OA
AI
Royo-Vela, Marcelo; Leszczynski, Grzegorz; Velasquez-Serrano, Mariell
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Market orientation in service clusters and its effect on the marketing performance of SMEs
服务业集群的市场导向及其对中小企业营销绩效的影响
european research on management and business economics
IF
3.7
2021-06-02
4
OA
AI
Royo-Vela, Marcelo; Salazar, Juan Carlos Amezquita; Blanco, Francisco Puig
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Value Co-Creation Process and Measurement in 4.0 SMEs: An Exploratory Research in a B2B Marketing Innovation Context
ADMINISTRATIVE SCIENCES
IF
3.1
2021-02-23
8
OA
AI
Royo-Vela, Marcelo; Velasquez Serrano, Mariell
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Sensory motivations within children's concrete operations stage Differences in preferences and recall
BRITISH FOOD JOURNAL
IF
4.2
2019-05-16
2
PRE
AI
Royo Vela, Marcelo; Ortegon-Cortazar, Leonardo
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Effects of the biophilic atmosphere on intention to visit: the affective states' mediating role
JOURNAL OF SERVICES MARKETING
IF
4.5
2019-04-08
13
PRE
AI
Ortegon-Cortazar, Leonardo; Royo-Vela, Marcelo
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Nature in malls: Effects of a natural environment on the cognitive image, emotional response, and behaviors of visitors
EUROPEAN RESEARCH ON MANAGEMENT AND BUSINESS ECONOMICS
IF
6.4
2019-01-01
17
OA
AI
Ortegon-Cortazar, Leonardo; Royo-Vela, Marcelo
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The influence of belonging to virtual brand communities on consumers' affective commitment, satisfaction and word-of-mouth advertising The ZARA case
ONLINE INFORMATION REVIEW
IF
3.5
2011-08-09
122
PRE
AI
Royo-Vela, Marcelo; Casamassima, Paolo
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Segmentation of low-cost flights users at secondary airports
JOURNAL OF AIR TRANSPORT MANAGEMENT
IF
3.6
2010-07-01
36
PRE
AI
Martinez-Garcia, Esther; Royo-Vela, Marcelo
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研究方向
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合作学者
合作期刊
A
Alberto Ferrer
H 指数: 37 · 论文数: 165
J
Joaquín Aldás Manzano
H 指数: 26 · 论文数: 131
N
Natalia Vila López
H 指数: 24 · 论文数: 306
I
Inés Küster Boluda
H 指数: 24 · 论文数: 325
F
Francisco Puig
H 指数: 17 · 论文数: 110
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