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科言猫学术研究的AI总结
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Subhalakshmi Bezbaruah

institute of management technology, ghaziabad

5H指数
7论文数
124被引数
收录论文 4
发表时间
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Believing and acting on fake news related to natural food: the influential role of brand trust and system trust
errBRITISH FOOD JOURNAL
IF4.2
err2021-12-01
err11
errOAAI
errBezbaruah, Subhalakshmi; Dhir, Amandeep; Talwar, Shalini; Tan, Teck Ming; Kaur, Puneet
err分享
err收藏
A decade (2008-2019) of advertising research productivity: A bibliometric review
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-11-01
err8
PREAI
errFord, John B.; Bezbaruah, Subhalakshmi; Mukherji, Prokriti; Jain, Varsha; Merchant, Altaf
err分享
err收藏
Introducing bi-directional participatory place branding: a theoretical model with multi-stakeholder perspectives
errJOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF5.7
err2021-04-02
err12
PREAI
errJain, Varsha; Shroff, Preeti; Merchant, Altaf; Bezbaruah, Subhalakshmi
err分享
err收藏
Branded Content: A Bridge Building Gen Z's Consumer-Brand Relationship
errVISION-THE JOURNAL OF BUSINESS PERSPECTIVE
IF3.1
err2020-06-19
err11
PREAI
errBezbaruah, Subhalakshmi; Trivedi, Jay
err分享
err收藏

研究方向

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合作学者
合作期刊
A
Amandeep Dhir
H 指数: 100 · 论文数: 444
P
Puneet Kaur
H 指数: 71 · 论文数: 210
S
Shalini Talwar
H 指数: 53 · 论文数: 180
V
Varsha Jain
H 指数: 33 · 论文数: 230
A
Altaf Merchant
H 指数: 28 · 论文数: 91
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