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S
Sejung Marina Choi
Korea University
31
H指数
89
论文数
7.3K
被引数
0
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22
发表时间
发表时间
IF
被引数
Multi-service usage patterns of online shoppers: integrated log and survey data
在线购物者的多服务使用模式:整合日志和调查数据
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2025-04-26
0
PRE
AI
SoLa Yoon; Sejung Marina Choi
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收藏
When Bad Becomes Good: The Role of Congruence and Product Type in the CSR Initiatives of Stigmatized Industries
SUSTAINABILITY
IF
3.3
2022-07-04
9
OA
AI
Kim, Yoojung; Choi, Sejung Marina
分享
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Privacy or Security: Does It Matter for Continued Use Intention of Travel Applications?
CORNELL HOSPITALITY QUARTERLY
IF
3
2021-12-28
20
PRE
AI
Choi, Kijung; Wang, Ying; Sparks, Beverley A.; Choi, Sejung Marina
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When good becomes bad: the role of corporate crisis and issue congruence
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2019-10-07
13
PRE
AI
Kim, Yoojung; Choi, Sejung Marina
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#Me and brands: understanding brand-selfie posters on social media
# 我和品牌: 了解品牌-社交媒体上的自拍海报
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2017-09-05
47
PRE
AI
Sung, Yongjun; Kim, Eunice; Choi, Sejung Marina
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Get behind my selfies: The Big Five traits and social networking behaviors through selfies
落后于我的自拍照: 通过自拍照的五大特征和社交网络行为
PERSONALITY AND INDIVIDUAL DIFFERENCES
IF
2.6
2017-04-01
49
PRE
AI
Choi, Tae Rang; Sung, Yongjun; Lee, Jung-Ah; Choi, Sejung Marina
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Congruence Effects in Post-crisis CSRCommunication: The Mediating Role of Attribution of Corporate Motives
JOURNAL OF BUSINESS ETHICS
IF
6.7
2016-12-31
78
PRE
AI
Kim, Sojung; Choi, Sejung Marina
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Predicting selfie-posting behavior on social networking sites: An extension of theory of planned behavior
预测社交网站上的自拍行为: 计划行为理论的扩展
COMPUTERS IN HUMAN BEHAVIOR
IF
8.9
2016-09-01
152
PRE
AI
Kim, Eunice; Lee, Jung-Ah; Sung, Yongjun; Choi, Sejung Marina
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Why we post selfies: Understanding motivations for posting pictures of oneself
为什么我们发布自拍照: 了解发布自己照片的动机
PERSONALITY AND INDIVIDUAL DIFFERENCES
IF
2.6
2016-07-01
225
PRE
AI
Sung, Yongjun; Lee, Jung-Ah; Kim, Eunice; Choi, Sejung Marina
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Young adults' responses to product placement in movies and television shows A comparative study of the United States and South Korea
青少年对电影和电视节目中植入式广告的反应美国和韩国的比较研究
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2015-01-07
28
PRE
AI
Lee, Taejun (David); Sung, Yongjun; Choi, Sejung Marina
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Advertising and Social media
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2015-01-07
11
PRE
AI
Choi, Sejung Marina
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Dimensions of Luxury Brand Personality: Scale Development and Validation
奢侈品牌个性维度: 量表开发与验证
PSYCHOLOGY & MARKETING
IF
9.1
2014-12-11
108
PRE
AI
Sung, Yongjun; Choi, Sejung Marina; Ahn, Hongmin; Song, Young-A
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Brand-Situation Congruity: The Roles of Self-Construal and Brand Commitment
PSYCHOLOGY & MARKETING
IF
9.1
2012-11-12
15
PRE
AI
Sung, Yongjun; Choi, Sejung Marina; Tinkham, Spencer F.
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It Is a Match: The Impact of Congruence between Celebrity Image and Consumer Ideal Self on Endorsement Effectiveness
PSYCHOLOGY & MARKETING
IF
9.1
2012-08-28
458
OA
AI
Choi, Sejung Marina; Rifon, Nora J.
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The interplay of culture and situational cues in consumers' brand evaluation
INTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF
7.6
2011-08-24
12
PRE
AI
Sung, Yongjun; Choi, Sejung Marina; Lin, Jhih-Syuan
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INCREASING POWER AND PREVENTING PAIN The Moderating Role of Self-Construal in Advertising Message Framing
JOURNAL OF ADVERTISING
IF
7
2011-04-01
40
PRE
AI
Sung, Yongjun; Choi, Sejung Marina
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Cultural difference in motivations for using social network sites: A comparative study of American and Korean college students
COMPUTERS IN HUMAN BEHAVIOR
IF
8.9
2011-01-01
640
PRE
AI
Kim, Yoojung; Sohn, Dongyoung; Choi, Sejung Marina
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I Won't Leave You Although You Disappoint Me: The Interplay Between Satisfaction, Investment, and Alternatives in Determining Consumer-Brand Relationship Commitment
PSYCHOLOGY & MARKETING
IF
9.1
2010-10-08
97
PRE
AI
Sung, Yongjun; Choi, Sejung Marina
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Building customer relationships in an electronic age: The role of interactivity of e-commerce web ssites
PSYCHOLOGY & MARKETING
IF
9.1
2008-06-10
113
PRE
AI
Yoon, Doyle; Choi, Sejung Marina; Sohn, Dongyoung
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Understanding the impact of direct-to-consumer (DTC) pharmaceutical advertising on patient-physician interactions - Adding the web to the mix
JOURNAL OF ADVERTISING
IF
7
2007-10-01
34
PRE
AI
Choi, Sejung Marina; Lee, Wei-Na
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研究方向
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合作学者
合作期刊
B
Beverley Sparks
H 指数: 48 · 论文数: 186
H
Hairong Li
H 指数: 48 · 论文数: 312
Y
Yongjun Sung
H 指数: 44 · 论文数: 190
王
王颖
(Wang Ying)
H 指数: 38 · 论文数: 375
S
Sojung Kim
H 指数: 31 · 论文数: 231
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