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Elina Jaakkola

university of turku

37H-index
97Paper Count
8.7KCitation Count
Published Papers 40
Publication Date
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Actor engagement management in multi-actor settings
errJournal of the Academy of Marketing Science
IF10.1
err2026-08-04
err0
errOAAI
errElina Jaakkola; Suvi Nenonen; Matthew Alexander; Kaj Storbacka
errShare
errSave
From Target Experience to Competitive Strategy: Unpacking Strategic Intent in B2B Customer Experience Management
errJournal of Service Research
IF8.6
err2026-07-07
err0
PREAI
errEkaterina Panina; Elina Jaakkola; Harri Terho
errShare
errSave
How do business-to-business actors experience circular solutions? Uncovering the interplay between experience, interaction, and adaptation in the case of concrete element reuse
errIndustrial Marketing Management
IF7.5
err2025-11-10
err0
errOAAI
errLauri Alkki; Leena Aarikka-Stenroos; Elina Jaakkola; Eeva-Leena Pohls
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errSave
Charting the potential for interdisciplinary research in business-to-business marketing
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2024-11-01
err0
PREAI
errMarkovic, Stefan; Jaakkola, Elina
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errSave
Understanding and managing engagement journeys
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2024-05-07
err3
errOAAI
errJaakkola, Elina; Alexander, Matthew
errShare
errSave
Customer Engagement in Utilitarian vs. Hedonic Service Contexts
errJOURNAL OF SERVICE RESEARCH
IF8.6
err2024-04-12
err6
errOAAI
errBarrett, Jenna Adriana Maeve; Jaakkola, Elina; Heller, Jonas; Bruggen, Elisabeth Christine
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errSave
Circular service management: toward conceptual understanding and service research priorities for a more sustainable future
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2023-11-07
err1
errOAAI
errKarpen, Ingo Oswald; Edvardsson, Bo; Tronvoll, Bard; Jaakkola, Elina; Conduit, Jodie
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errSave
B2B customer journeys: Conceptualization and an integrative framework
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2023-08-01
err13
errOAAI
errPurmonen, Arttu; Jaakkola, Elina; Terho, Harri
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errSave
Digital content marketing in business markets: Activities, consequences, and contingencies along the customer journey
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2022-08-01
err37
errOAAI
errTerho, Harri; Mero, Joel; Siutla, Lotta; Jaakkola, Elina
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errSave
Challenging the integration imperative: A customer perspective on omnichannel journeys
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2022-01-01
err37
PREAI
errGasparin, Isadora; Panina, Ekaterina; Becker, Larissa; Yrjola, Mika; Jaakkola, Elina; Pizzutti, Cristiane
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errSave
Engagement-driven institutionalization in market shaping: Synchronizing and stabilizing collective engagement
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2021-11-01
err15
PREAI
errKleinaltenkamp, Michael; Conduit, Jodie; Plewa, Carolin; Karpen, Ingo Oswald; Jaakkola, Elina
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errSave
Service journey quality: conceptualization, measurement and customer outcomes
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2021-05-04
err36
errOAAI
errJaakkola, Elina; Terho, Harri
errShare
errSave
How to develop great conceptual frameworks for business-to-business marketing
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2021-04-01
err37
PREAI
errLindgreen, Adam; Di Benedetto, C. Anthony; Brodie, Roderick J.; Jaakkola, Elina
errShare
errSave
Editorial: Introducing interdisciplinary research in Industrial Marketing Management
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2021-02-01
err12
errOAAI
errMarkovic, Stefan; Jaakkola, Elina; Lindgreen, Adam; Di Benedetto, C. Anthony
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errSave
Market shaping dynamics: interplay of actor engagement and institutional work
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2020-09-24
err41
errOAAI
errFehrer, Julia A.; Conduit, Jodie; Plewa, Carolin; Li, Loic Pengtao; Jaakkola, Elina; Alexander, Matthew
errShare
errSave
Toward a goal-oriented view of customer journeys
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2020-07-06
err35
errOAAI
errBecker, Larissa; Jaakkola, Elina; Halinen, Aino
errShare
errSave
Customer experience: fundamental premises and implications for research
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2020-01-13
err438
errOAAI
errBecker, Larissa; Jaakkola, Elina
errShare
errSave
Customer referencing as business actor engagement behavior - Creating value in and beyond triadic settings
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2019-07-01
err66
errOAAI
errJaakkola, Elina; Aarikka-Stenroos, Leena
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errSave
Collective engagement in organizational settings
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2019-07-01
err74
PREAI
errKleinaltenkamp, Michael; Karpen, Ingo O.; Plewa, Carolin; Jaakkola, Elina; Conduit, Jodie
errShare
errSave
Actor Engagement in Networks: Defining the Conceptual Domain
errJOURNAL OF SERVICE RESEARCH
IF8.6
err2019-02-07
err222
errOAAI
errBrodie, Roderick J.; Fehrer, Julia A.; Jaakkola, Elina; Conduit, Jodie
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errSave

Research Directions

No research directions
Co-authors
Cooperation Journals
B
Bo Edvardsson
H-index: 66 · Papers: 850
L
Linda D. Hollebeek
H-index: 60 · Papers: 185
A
Anders Gustafsson
H-index: 59 · Papers: 350
A
Adam Lindgreen
H-index: 57 · Papers: 479
R
Roderick J. Brodie
H-index: 53 · Papers: 218
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