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S

Sreedhar Madhavaram

Texas Tech University

28H-index
91Paper Count
3.1KCitation Count
Published Papers 24
Publication Date
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Microfoundations of Adaptive Decision-Making Capability: How Chief Supply Chain Officers Convert Technology-Enabled Visibility Into Coordinated Action
errJournal of Business Logistics
IF7.4
err2026-09-24
err0
errOAAI
errSreedhar Madhavaram; Kerry T. Manis; Matthew Belford; Robert Glenn Richey Jr.
errShare
errSave
The Curvilinear Impact of Environmental Sustainability Strategies on Cost and Profit Growth: The Moderating Influence of Operations, R&D, and Logistics Capabilities
errJournal of Business Logistics
IF7.4
err2026-07-30
err0
PREAI
errSiavash Rashidi-Sabet; Sreedhar Madhavaram
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errSave
Microfoundations of sales and sales-allied capabilities
errJournal of Personal Selling & Sales Management
IF3.5
err2026-02-02
err0
PREAI
errSreedhar Madhavaram; Radha Appan; Vishag Badrinarayanan; Hadi Houshmand
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errSave
Marketing theory development, theory use, and research programs
errhospitality marketing management
IF3
err2024-12-07
err0
errOAAI
errMadhavaram, Sreedhar
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errSave
Impact of customized price promotions on deal response: the roles of functional impulsivity, promotion frame, emotional arousal, and self-enhancement
errJOURNAL OF MARKETING THEORY AND PRACTICE
IF5.3
err2024-06-30
err1
PREAI
errBolton, Dorcia; Madhavaram, Sreedhar
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errSave
Building upstream supplier capabilities for downstream customization: The role of collaboration capital
errJOURNAL OF BUSINESS LOGISTICS
IF7.4
err2023-12-11
err2
PREAI
errMadhavaram, Sreedhar; Hall, Kenneth; Ghosh, Amit K.; Badrinarayanan, Vishag
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Capability bundling for effective supply chain management: An integrative framework and research agenda
errJOURNAL OF BUSINESS LOGISTICS
IF7.4
err2022-12-29
err16
PREAI
errMadhavaram, Sreedhar; Manis, Kerry T.; Rashidi-Sabet, Siavash; Taylor, Daniel F.
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errSave
Technology-enabled sales capability: A capabilities-based contingency framework
errJOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
IF3.5
err2022-08-08
err14
PREAI
errBadrinarayanan, Vishag; Madhavaram, Sreedhar; Manis, K. T.
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Masterful operant resources, masterful marketing competences, and the masterful marketing academic
errhospitality marketing management
IF3
err2022-06-09
err3
PREAI
errHunt, Shelby D.; Madhavaram, Sreedhar
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errSave
A Strategic Marketing Framework for Emerging Out of the Climate Change Social Trap: The Case of the Fashion Industry
errJOURNAL OF MACROMARKETING
IF2.3
err2021-11-29
err13
PREAI
errRashidi-Sabet, Siavash; Madhavaram, Sreedhar
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Building customisation capability in B2B marketing: the role of organisational capital
errhospitality marketing management
IF3
err2021-05-18
err8
PREAI
errMadhavaram, Sreedhar; Hunt, Shelby D.; Bicen, Pelin
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errSave
Adaptive marketing capabilities, dynamic capabilities, and renewal competences: The outside vs. inside and static vs. dynamic controversies in strategy
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2020-08-01
err89
PREAI
errHunt, Shelby D.; Madhavaram, Sreedhar
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errSave
The Role of Hedonic and Utilitarian Motives on the Effectiveness of Partitioned Pricing
errJOURNAL OF RETAILING
IF10.2
err2020-06-01
err41
PREAI
errChoi, Jungsil; Madhavaram, Sreedhar R.; Park, Hyun Young
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errSave
Mirroring the Boss: Ethical Leadership, Emulation Intentions, and Salesperson Performance
errJOURNAL OF BUSINESS ETHICS
IF6.7
err2018-03-20
err49
PREAI
errBadrinarayanan, Vishag; Ramachandran, Indu; Madhavaram, Sreedhar
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errSave
Customizing business-to-business (B2B) professional services: The role of intellectual capital and internal social capital
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2017-05-01
err77
PREAI
errMadhavaram, Sreedhar; Hunt, Shelby D.
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errSave
Relationship marketing strategy: an operant resource perspective
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2014-04-01
err19
PREAI
errMadhavaram, Sreedhar; Granot, Elad; Badrinarayanan, Vishag
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errSave
Managerial action and resource-advantage theory: conceptual frameworks emanating from a positive theory of competition
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2012-08-17
err30
errOAAI
errHunt, Shelby D.; Madhavaram, Sreedhar
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errSave
Multinational enterprise competition: grounding the eclectic paradigm of foreign production in resource-advantage theory
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2012-08-17
err11
PREAI
errArnett, Dennis B.; Madhavaram, Sreedhar
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errSave
Approaching global industrial marketing from a managerial cognition perspective: a theoretical framework
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2011-08-23
err14
PREAI
errMadhavaram, Sreedhar; Badrinarayanan, Vishag; Granot, Elad
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errSave
Transference and congruence effects on purchase intentions in online stores of multi-channel retailers: initial evidence from the U.S. and South Korea
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2010-12-04
err82
errOAAI
errBadrinarayanan, Vishag; Becerra, Enrique P.; Kim, Chung-Hyun; Madhavaram, Sreedhar
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Research Directions

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Co-authors
Cooperation Journals
S
Shelby D. Hunt
H-index: 84 · Papers: 249
H
Hyun‐Young Park
H-index: 54 · Papers: 464
K
Kenneth C. Hall
H-index: 46 · Papers: 217
R
R. Glenn Richey
H-index: 46 · Papers: 133
V
Vishag Badrinarayanan
H-index: 27 · Papers: 84
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