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J
Julio Sevilla
Terry College of Business
11
H-index
43
Paper Count
674
Citation Count
0
Related Insights
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Published Papers
19
Publication Date
Publication Date
Impact Factor
Citations
First In, First Out? How Debt Age Affects Debt Prepayment Decisions
Journal of Marketing Research
IF
5
2026-01-19
0
PRE
AI
Alicia M. Johnson; Daniel Villanova; Julio Sevilla; Mathew S. Isaac; Rajesh Bagchi
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The visual moderation effect: How the representation of loyalty reward progress affects consumer judgments and behaviors
Journal of the Academy of Marketing Science
IF
10.1
2026-01-08
0
PRE
AI
Carlos Bauer; Mansur Khamitov; Mathew S. Isaac; Julio Sevilla
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Units or Pounds? How Anchoring on Salient Price Information Influences Perceptions of Product Value
Journal of Marketing Research
IF
5
2025-04-23
0
PRE
AI
Sarah C. Whitley; Julio Sevilla; Mathew S. Isaac
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From my standpoint: How visual perspective affects visual experiences
Journal of Retailing
IF
10.2
2025-02-08
0
PRE
AI
Carlos Bauer; Kevin L. Sample; Julio Sevilla
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Clear views, clear gains: Exterior transparency's role in increasing consumer entry for retail environments
Journal of Retailing
IF
10.2
2025-02-03
0
OA
AI
Kevin L. Sample; Julio Sevilla; Kelly L. Haws
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Mixed Couples, Mixed Attitudes: How Interracial Couples in Marketing Appeals Influence Brand Outcomes
JOURNAL OF CONSUMER RESEARCH
IF
6.4
2024-07-19
0
PRE
AI
Davis, Nicole; Smith, Rosanna K.; Sevilla, Julio
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The Easy Addendum Effect: When Doing More Seems Less Effortful
JOURNAL OF APPLIED PSYCHOLOGY
IF
6.1
2023-12-01
2
OA
AI
Lai, Edward Yuhang; Sevilla, Julio; Isaac, Mathew S.; Bagchi, Rajesh
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Symbolically Simple: How Simple Packaging Design Influences Willingness to Pay for Consumable Products
JOURNAL OF MARKETING
IF
10.4
2023-10-11
18
PRE
AI
Ton, Lan Anh N.; Smith, Rosanna K.; Sevilla, Julio
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The Design Communication Assessment Scale (DCAS): Assessing and Adjusting the Effectiveness of Product Design Communications
JOURNAL OF MARKETING RESEARCH
IF
5
2023-05-25
9
PRE
AI
Sample, Kevin L.; Hulland, John; Sevilla, Julio; Labrecque, Lauren I.
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Leaving Something for the Imagination: The Effect of Visual Concealment on Preferences
JOURNAL OF MARKETING
IF
10.4
2020-02-20
30
PRE
AI
Sevilla, Julio; Meyer, Robert J.
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Product Entitativity: How the Presence of Product Replicates Increases Perceived and Actual Product Efficacy
JOURNAL OF CONSUMER RESEARCH
IF
6.4
2020-01-27
36
PRE
AI
Vanbergen, Noah; Irmak, Caglar; Sevilla, Julio
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Does serving vegetables in partitioned portions promote vegetable consumption?
FOOD QUALITY AND PREFERENCE
IF
4.9
2019-12-01
2
PRE
AI
VanDellen, Michelle R.; Rajbhandari-Thapa, Janani; Sevilla, Julio
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Scarce Foods are Perceived as Having More Calories
JOURNAL OF CONSUMER PSYCHOLOGY
IF
6.1
2019-02-02
24
PRE
AI
Salerno, Anthony; Sevilla, Julio
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Format Neglect: How the Use of Numerical Versus Percentage Rank Claims Influences Consumer Judgments
JOURNAL OF MARKETING
IF
10.4
2018-10-04
17
PRE
AI
Sevilla, Julio; Isaac, Mathew S.; Bagchi, Rajesh
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Variety Seeking, Satiation, and Maximizing Enjoyment Over Time
JOURNAL OF CONSUMER PSYCHOLOGY
IF
6.1
2018-09-22
69
PRE
AI
Sevilla, Julio; Lu, Joy; Kahn, Barbara E.
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Anticipation of Future Variety Reduces Satiation from Current Experiences
JOURNAL OF MARKETING RESEARCH
IF
5
2016-12-01
27
PRE
AI
Sevilla, Julio; Zhang, Jiao; Kahn, Barbara E.
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The Space-to-Product Ratio Effect: How Interstitial Space Influences Product Aesthetic Appeal, Store Perceptions, and Product Preference
JOURNAL OF MARKETING RESEARCH
IF
5
2016-10-01
81
PRE
AI
Sevilla, Julio; Townsend, Claudia
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Limited Availability Reduces the Rate of Satiation
JOURNAL OF MARKETING RESEARCH
IF
5
2014-04-01
89
PRE
AI
Sevilla, Julio; Redden, Joseph P.
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The Completeness Heuristic: Product Shape Completeness Influences Size Perceptions, Preference, and Consumption
JOURNAL OF MARKETING RESEARCH
IF
5
2014-02-01
48
PRE
AI
Sevilla, Julio; Kahn, Barbara E.
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Research Directions
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Co-authors
Cooperation Journals
B
Barbara E. Kahn
H-index: 51 · Papers: 153
R
Robert J. Meyer
H-index: 41 · Papers: 233
J
John Hulland
H-index: 40 · Papers: 113
K
Kelly L. Haws
H-index: 30 · Papers: 157
M
Michelle R. vanDellen
H-index: 26 · Papers: 119
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