Maurice Patterson - Publications, H-index & Citations

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Maurice Patterson

University of Limerick

25H-index

68Paper Count

1.9KCitation Count

Published Papers 15

Publication Date

marketing theory and practice

IF2.8

2024-08-09

OAAI

O'Malley, Lisa; Lichrou, Maria; Patterson, Maurice

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marketing theory and practice

IF2.8

2022-07-20

OAAI

Lonergan, Paddy; Patterson, Maurice; Lichrou, Maria

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EUROPEAN JOURNAL OF MARKETING

IF5.1

2020-08-31

PREAI

Lynch, Leonie; Patterson, Maurice; Ni Bheachain, Caoilfhionn

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hospitality marketing management

IF3

2018-11-28

OAAI

Larsen, Gretchen; Patterson, Maurice

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marketing theory and practice

IF2.8

2018-11-09

OAAI

Murphy, Stephen; Patterson, Maurice; O'Malley, Lisa

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hospitality marketing management

IF3

2018-11-07

PREAI

Larsen, Gretchen; Patterson, Maurice; Sabri, Ouidade; Walther, Luciana

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EUROPEAN JOURNAL OF MARKETING

IF5.1

2018-09-21

OAAI

Lonergan, Patrick P.; Patterson, Maurice; Lichrou, Maria

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EUROPEAN JOURNAL OF MARKETING

IF5.1

2018-09-14

OAAI

Nash, Cathriona; O'Malley, Lisa; Patterson, Maurice

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marketing theory and practice

IF2.8

2018-07-15

OAAI

Patterson, Maurice; Larsen, Gretchen

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hospitality marketing management

IF3

2016-07-01

OAAI

O'Malley, Lisa; Lichrou, Maria; Patterson, Maurice

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PSYCHOLOGY & MARKETING

IF9.1

2014-07-09

OAAI

Larsen, Gretchen; Patterson, Maurice; Markham, Lucy

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marketing theory and practice

IF2.8

2010-09-01

PREAI

Patterson, Maurice; Schroeder, Jonathan

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JOURNAL OF MACROMARKETING

IF2.3

2008-09-01

PREAI

de Coverly, Edd; McDonagh, Pierre; O'Malley, Lisa; Patterson, Maurice

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marketing theory and practice

IF2.8

2008-06-01

PREAI

O'Malley, Lisa; Patterson, Maurice; Kelly-Holmes, Helen

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EUROPEAN JOURNAL OF MARKETING

IF5.1

2006-05-01

PREAI

Mitussis, Darryn; O'Malley, Lisa; Patterson, Maurice

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Research Directions