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Siham El Kihal

Vienna University of Economics and Business

7H指数
15论文数
192被引数
收录论文 6
发表时间
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Dissolving boundaries in the Metaverse: Implications of loosened constraints on identity, time, space, and financial access for marketing research在元宇宙中消解边界：松散的身份、时间、空间和金融准入约束对营销研究的启示
errInternational Journal of Research in Marketing
IF7.5
err2026-03-22
err0
PREAI
errShijie Lu; Xin Shane Wang; Alixandra Barasch; June Cotte; Yu Ding; Siham El Kihal; Rajdeep Grewal; Praveen K. Kopalle; Xiao Liu; Sridhar Moorthy; Jun Hyun Joseph Ryoo; Isamar Troncoso
err分享
err收藏
Leveraging the Power of Images in Managing Product Return Rates
errthe academy of marketing science
IF4.9
err2023-11-01
err15
PREAI
errDzyabura, Daria; El Kihal, Siham; Hauser, John R.; Ibragimov, Marat
err分享
err收藏
Creating Effective Marketing Messages Through Moderately Surprising Syntax
errJOURNAL OF MARKETING
IF10.4
err2023-06-01
err6
PREAI
errAtalay, A. Selin; Kihal, Siham El; Ellsaesser, Florian
err分享
err收藏
It?s not only what they buy, it?s also what they keep: Linking marketing instruments to product returns
errJOURNAL OF RETAILING
IF10.2
err2022-10-01
err7
PREAI
errEl Kihal, Siham; Shehu, Edlira
err分享
err收藏
The impact of fear on the effectiveness of customer empowerment-messages in online retailing
errPSYCHOLOGY & MARKETING
IF9.1
err2022-06-13
err1
PREAI
errAtalay, A. Selin; El Kihal, Siham; Pfrang, Thilo
err分享
err收藏
A Comparison of Return Rate Calculation Methods: Evidence from 16 Retailers
errJOURNAL OF RETAILING
IF10.2
err2021-12-01
err7
PREAI
errEl Kihal, Siham; Nurullayev, Namig; Schulze, Christian; Skiera, Bernd
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
John R. Hauser
H 指数: 75 · 论文数: 490
R
Rajdeep Grewal
H 指数: 53 · 论文数: 165
B
Bernd Skiera
H 指数: 45 · 论文数: 300
P
Praveen K. Kopalle
H 指数: 37 · 论文数: 101
J
June Cotte
H 指数: 24 · 论文数: 102
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