logo
科言猫学术研究的AI总结
language
手机端手机端
  • Phone Feature微信小程序
简体中文简体中文
notice消息通知
博客博客
delete
arrow
返回
J

Jonathan Z. Zhang

indian institute of management (iim system)

16H指数
29论文数
1.5K被引数
收录论文 19
发表时间
logo
Artificial intelligence marketing usage and firm performance人工智能营销应用与企业绩效
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2025-02-08
err0
PREAI
errMu, Jifeng; Zhang, Jonathan Z.
err分享
err收藏
Purpose orientation: An emerging theory transforming business for a better world
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2024-01-11
err5
PREAI
errBlocker, Christopher P.; Cannon, Joseph P.; Zhang, Jonathan Z.
err分享
err收藏
Multichannel discount spillover in B2B markets
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2023-09-29
err0
PREAI
errCrecelius, Andrew T.; Lawrence, Justin M.; Palmatier, Robert W.; Zhang, Jonathan Z.
err分享
err收藏
Rethinking scarcity and poverty: Building bridges for shared insight and impact反思稀缺和贫困: 为共同的洞察力和影响力搭建桥梁
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2022-09-06
err22
errOAAI
errBlocker, Chris; Zhang, Jonathan Z.; Hill, Ronald Paul; Roux, Caroline; Corus, Canan; Hutton, Martina; Dorsey, Joshua; Minton, Elizabeth
err分享
err收藏
Influencer Marketing Effectiveness
errJOURNAL OF MARKETING
IF10.4
err2022-07-21
err121
errOAAI
errLeung, Fine F.; Gu, Flora F.; Li, Yiwei; Zhang, Jonathan Z.; Palmatier, Robert W.
err分享
err收藏
Creative Appeals in Firm-Generated Content and Product Performance
errINFORMATION SYSTEMS RESEARCH
IF5.1
err2022-03-01
err18
PREAI
errMu, Jifeng; Zhang, Jonathan; Borah, Abhishek; Qi, Jiayin
err分享
err收藏
The Effects of Channel Experiences and Direct Marketing on Customer Retention in Multichannel Settings渠道体验和直接营销对多渠道环境中客户保留的影响
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-02-15
err44
PREAI
errChang, Chun-Wei; Zhang, Jonathan Z.
err分享
err收藏
Improving base-of-the-pyramid consumer welfare through mobile technology services
errJOURNAL OF SERVICES MARKETING
IF4.5
err2022-01-31
err13
PREAI
errPandey, Devansh; Mukherjee, Srabanti; Das, Gopal; Zhang, Jonathan Z.
err分享
err收藏
How Physical Stores Enhance Customer Value: The Importance of Product Inspection Depth
errJOURNAL OF MARKETING
IF10.4
err2021-09-30
err35
PREAI
errZhang, Jonathan Z.; Chang, Chun-Wei; Neslin, Scott A.
err分享
err收藏
Seller marketing capability, brand reputation, and consumer journeys on e-commerce platforms
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2021-04-05
err33
PREAI
errMu, Jifeng; Zhang, Jonathan Z.
err分享
err收藏
Marketing ecosystem: An outside-in view for sustainable advantage
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2020-07-01
err59
errOAAI
errZhang, Jonathan Z.; Watson, George F.
err分享
err收藏
Consumer dynamics: theories, methods, and emerging directions (vol 7, pg 623, 2020)
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2020-04-23
err1
errOAAI
errZhang, Jonathan Z.; Chang, Chun-Wei
err分享
err收藏
Consumer dynamics: theories, methods, and emerging directions
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2020-03-03
err44
PREAI
errZhang, Jonathan Z.
err分享
err收藏
When others show off my brand: self-brand association and conspicuous consumption
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2019-11-20
err21
PREAI
errLi, Jie; Guo, Shuojia; Zhang, Jonathan Z.; Sun, Liben
err分享
err收藏
Dynamic customer interdependence
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2019-02-14
err9
PREAI
errZhang, Jonathan Z.
err分享
err收藏
Probabilistic Topic Model for Hybrid Recommender Systems: A Stochastic Variational Bayesian Approach
errthe academy of marketing science
IF4.9
err2018-11-01
err58
PREAI
errAnsari, Asim; Li, Yang; Zhang, Jonathan Z.
err分享
err收藏
Strategic Information Transmission in Peer-to-Peer Lending Markets
errJOURNAL OF MARKETING
IF10.4
err2018-03-01
err67
PREAI
errCaldieraro, Fabio; Zhang, Jonathan Z.; Cunha, Marcus, Jr.; Shulman, Jeffrey D.
err分享
err收藏
Dynamic Relationship Marketing
errJOURNAL OF MARKETING
IF10.4
err2016-09-01
err227
errOAAI
errZhang, Jonathan Z.; Watson, George F.; Palmatier, Robert W.; Dant, Rajiv P.
err分享
err收藏
Dynamic Targeted Pricing in B2B Relationships
errthe academy of marketing science
IF4.9
err2014-05-01
err79
PREAI
errZhang, Jonathan Z.; Netzer, Oded; Ansari, Asim
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
R
Robert W. Palmatier
H 指数: 57 · 论文数: 245
S
Scott A. Neslin
H 指数: 57 · 论文数: 179
R
Ronald Paul Hill
H 指数: 48 · 论文数: 234
R
Rajiv P. Dant
H 指数: 40 · 论文数: 137
O
Oded Netzer
H 指数: 33 · 论文数: 102
查看更多