Ereni Markos - Publications, H-index & Citations

Ereni Markos

Western New England University

11H指数

32论文数

1.1K被引数

收录论文 7

发表时间

Are B2B data breaches concerning? Consequences of buyer's or firm's data loss on buyer and supplier related outcomes

INDUSTRIAL MARKETING MANAGEMENT

IF7.5

2024-05-01

PREAI

Swani, Kunal; Labrecque, Lauren; Markos, Ereni

Value Creation (vs Value Destruction) as an Unintended Consequence of Negative Comments on [Innocuous] Brand Social Media Posts

JOURNAL OF INTERACTIVE MARKETING

IF7.8

2022-02-21

PREAI

Labrecque, Lauren, I; Markos, Ereni; Yuksel, Mujde; Khan, Tracy A.

A New Information Lens: The Self-concept and Exchange Context as a Means to Understand Information Sensitivity of Anonymous and Personal Identifying Information

JOURNAL OF INTERACTIVE MARKETING

IF7.8

2022-01-31

PREAI

Markos, Ereni; Labrecque, Lauren I.; Milne, George R.

When data security goes wrong: Examining the impact of stress, social contract violation, and data type on consumer coping responses following a data breach

JOURNAL OF BUSINESS RESEARCH

IF9.8

2021-10-01

PREAI

Labrecque, Lauren, I; Markos, Ereni; Swani, Kunal; Pena, Priscilla

Joe Camel Post-mortem of a brand spokesperson

INTERNATIONAL JOURNAL OF ADVERTISING

IF5.9

2015-01-07

PREAI

Weinberger, Marc G.; Spotts, Harlan E.; Markos, Ereni

Making Choices While Smelling, Tasting, and Listening: The Role of Sensory (Dis)similarity When Sequentially Sampling Products

JOURNAL OF MARKETING

IF10.4

2014-01-01

103

OAAI

Biswas, Dipayan; Labrecque, Lauren I.; Lehmann, Donald R.; Markos, Ereni

Online Personal Branding: Processes, Challenges, and Implications

JOURNAL OF INTERACTIVE MARKETING

IF7.8

2011-02-01

262

OAAI

Labrecque, Lauren I.; Markos, Ereni; Milne, George R.

研究方向