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L
Lauren I. Labrecque
University System of Ohio
23
H指数
70
论文数
4.9K
被引数
0
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23
发表时间
发表时间
IF
被引数
The power of effortful communication in recovering from woke-washing allegations: impact on brand morality and firm outcomes
努力沟通在应对“ woke-washing”指控中的力量:对品牌道德和企业结果的影响
Journal of Business Research
IF
9.8
2026-08-01
0
PRE
AI
Pena, Priscilla Y.; Labrecque, Lauren; Swani, Kunal; Sample, Kevin L.
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Color Saturation and Perceived Sensory Intensity: An Account of Psychological Proximity
色彩饱和度与感知感官强度:心理邻近性的一种解释
Psychology & Marketing
IF
9.1
2025-08-13
0
PRE
AI
Seth Ketron; Lauren Labrecque; Stefanie Sohn; Atefeh Yazdanparast
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Artificial intelligence versus human service agents: How their presence shapes consumer information privacy concerns
人工智能与人工客服的比较:他们的存在如何塑造消费者的信息隐私关切
Journal of Retailing
IF
10.2
2025-04-02
0
PRE
AI
Stefanie Sohn; Lauren Labrecque; Dominik Siemon; Stefan Morana
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Color Me Effective: The Impact of Color Saturation on Perceptions of Potency and Product Efficacy
《色彩赋效:色彩饱和度对力量感知和产品效能的影响》
JOURNAL OF MARKETING
IF
10.4
2025-01-31
1
PRE
AI
Labrecque, Lauren I.; Sohn, Stefanie; Seegebarth, Barbara; Ashley, Christy
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Not all sunshine and rainbows: exploring the dark side of AI in interactive marketing
并非所有的阳光和彩虹: 探索互动营销中AI的阴暗面
JOURNAL OF RESEARCH IN INTERACTIVE MARKETING
IF
11.6
2024-06-12
4
PRE
AI
Labrecque, Lauren I.; Pena, Priscilla Y.; Leonard, Hillary; Leger, Rosemary
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Are B2B data breaches concerning? Consequences of buyer's or firm's data loss on buyer and supplier related outcomes
INDUSTRIAL MARKETING MANAGEMENT
IF
7.5
2024-05-01
1
PRE
AI
Swani, Kunal; Labrecque, Lauren; Markos, Ereni
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The Design Communication Assessment Scale (DCAS): Assessing and Adjusting the Effectiveness of Product Design Communications
JOURNAL OF MARKETING RESEARCH
IF
5
2023-05-25
9
PRE
AI
Sample, Kevin L.; Hulland, John; Sevilla, Julio; Labrecque, Lauren I.
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Celebrities As Brand Shields: The Role of Parasocial Relationships in Dampening Negative Consequences from Brand Transgressions
JOURNAL OF ADVERTISING
IF
7
2022-05-17
24
PRE
AI
Aw, Eugene Cheng-Xi; Labrecque, Lauren, I
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Small sounds, big impact: sonic logos and their effect on consumer attitudes, emotions, brands and advertising placement
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2022-03-29
9
PRE
AI
Scott, Shawn P.; Sheinin, Daniel; Labrecque, Lauren I.
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Value Creation (vs Value Destruction) as an Unintended Consequence of Negative Comments on [Innocuous] Brand Social Media Posts
JOURNAL OF INTERACTIVE MARKETING
IF
7.8
2022-02-21
7
PRE
AI
Labrecque, Lauren, I; Markos, Ereni; Yuksel, Mujde; Khan, Tracy A.
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A New Information Lens: The Self-concept and Exchange Context as a Means to Understand Information Sensitivity of Anonymous and Personal Identifying Information
JOURNAL OF INTERACTIVE MARKETING
IF
7.8
2022-01-31
41
PRE
AI
Markos, Ereni; Labrecque, Lauren I.; Milne, George R.
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Effects of Sequential Sensory Cues on Food Taste Perception: Cross-Modal Interplay Between Visual and Olfactory Stimuli
顺序感官提示对食物味觉感知的影响: 视觉和嗅觉刺激之间的交叉模式相互作用
JOURNAL OF CONSUMER PSYCHOLOGY
IF
6.1
2021-03-18
38
PRE
AI
Biswas, Dipayan; Labrecque, Lauren I.; Lehmann, Donald R.
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Stimulating the senses: An introduction to part two of the special issue on sensory marketing
PSYCHOLOGY & MARKETING
IF
9.1
2020-07-06
11
PRE
AI
Labrecque, Lauren I.
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Color research in marketing: Theoretical and technical considerations for conducting rigorous and impactful color research
PSYCHOLOGY & MARKETING
IF
9.1
2020-06-05
52
PRE
AI
Labrecque, Lauren I.
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The impact of pronoun choices on consumer engagement actions: Exploring top global brands' social media communications
PSYCHOLOGY & MARKETING
IF
9.1
2020-02-27
78
OA
AI
Labrecque, Lauren, I; Swani, Kunal; Stephen, Andrew T.
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Digital buddies: parasocial interactions in social media
JOURNAL OF RESEARCH IN INTERACTIVE MARKETING
IF
11.6
2016-10-10
69
PRE
AI
Yuksel, Mujde; Labrecque, Lauren I.
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Fostering Consumer-Brand Relationships in Social Media Environments: The Role of Parasocial Interaction
JOURNAL OF INTERACTIVE MARKETING
IF
7.8
2014-05-01
659
PRE
AI
Labrecque, Lauren I.
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Making Choices While Smelling, Tasting, and Listening: The Role of Sensory (Dis)similarity When Sequentially Sampling Products
JOURNAL OF MARKETING
IF
10.4
2014-01-01
103
OA
AI
Biswas, Dipayan; Labrecque, Lauren I.; Lehmann, Donald R.; Markos, Ereni
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Consumer Power: Evolution in the Digital Age
JOURNAL OF INTERACTIVE MARKETING
IF
7.8
2013-11-01
414
PRE
AI
Labrecque, Lauren I.; vor dem Esche, Jonas; Mathwick, Charla; Novak, Thomas P.; Hofacker, Charles F.
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The Marketers' Prismatic Palette: A Review of Color Research and Future Directions
PSYCHOLOGY & MARKETING
IF
9.1
2013-01-10
287
PRE
AI
Labrecque, Lauren I.; Patrick, Vanessa M.; Milne, George R.
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研究方向
暂时未获取到该数据
合作学者
合作期刊
D
Donald R. Lehmann
H 指数: 80 · 论文数: 396
G
George R. Milne
H 指数: 48 · 论文数: 146
J
John Hulland
H 指数: 40 · 论文数: 114
E
Eugene Cheng‐Xi Aw
H 指数: 38 · 论文数: 124
A
Andrew T. Stephen
H 指数: 35 · 论文数: 153
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