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G

George F. Watson

University of Washington

10H指数
35论文数
1.8K被引数
收录论文 5
发表时间
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Marketing ecosystem: An outside-in view for sustainable advantage
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2020-07-01
err59
errOAAI
errZhang, Jonathan Z.; Watson, George F.
err分享
err收藏
Endogeneity and marketing strategy research: an overview
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2019-02-23
err148
errOAAI
errRutz, Oliver J.; Watson, George F.
err分享
err收藏
Dynamic Relationship Marketing
errJOURNAL OF MARKETING
IF10.4
err2016-09-01
err227
errOAAI
errZhang, Jonathan Z.; Watson, George F.; Palmatier, Robert W.; Dant, Rajiv P.
err分享
err收藏
The Evolution of Marketing Channels: Trends and Research Directions
errJOURNAL OF RETAILING
IF10.2
err2015-12-01
err111
PREAI
errWatson, George F.; Worm, Stefan; Palmatier, Robert W.; Ganesan, Shankar
err分享
err收藏
Building, measuring, and profiting from customer loyalty
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2015-04-29
err253
PREAI
errWatson, George F.; Beck, Joshua T.; Henderson, Conor M.; Palmatier, Robert W.
err分享
err收藏

研究方向

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合作学者
合作期刊
R
Robert W. Palmatier
H 指数: 57 · 论文数: 245
R
Rajiv P. Dant
H 指数: 40 · 论文数: 137
S
Shankar Ganesan
H 指数: 24 · 论文数: 65
J
Jonathan Z. Zhang
H 指数: 16 · 论文数: 29
O
Oliver J. Rutz
H 指数: 16 · 论文数: 25
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