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C

Chakravarthi Narasimhan

washington university

29H指数
96论文数
4.7K被引数
收录论文 17
发表时间
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Search vs. site retargeting: A holistic look to retargeting
errJournal of Business Research
IF9.8
err2026-01-24
err0
PREAI
errBaojun Jiang; Chakravarthi Narasimhan; Ozge Turut
err分享
err收藏
Don't Hurry, Be Happy! The Bright Side of Late Product Release
errthe academy of marketing science
IF4.9
err2024-11-01
err0
PREAI
errHarutyunyan, Mushegh; Narasimhan, Chakravarthi
err分享
err收藏
Advertising and price competition in a manufacturer-retailer channel
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2017-09-01
err12
PREAI
errChan, Tat Y.; Narasimhan, Chakravarthi; Yoon, Yeujun
err分享
err收藏
National Brand's Response to Store Brands: Throw In the Towel or Fight Back?
errthe academy of marketing science
IF4.9
err2013-07-01
err87
PREAI
errNasser, Sherif; Turcic, Danko; Narasimhan, Chakravarthi
err分享
err收藏
Differentiate or Imitate? The Role of Context-Dependent Preferences区分还是模仿？上下文相关偏好的作用
errthe academy of marketing science
IF4.9
err2013-05-01
err29
PREAI
errNarasimhan, Chakravarthi; Turut, Ozge
err分享
err收藏
Intraconnectivity and Interconnectivity: When Value Creation May Reduce Profits
errthe academy of marketing science
IF4.9
err2012-07-01
err9
PREAI
errHe, Tingting; Kuksov, Dmitri; Narasimhan, Chakravarthi
err分享
err收藏
Modeling Dependencies in Brand Choice Outcomes Across Complementary Categories
errJOURNAL OF RETAILING
IF10.2
err2012-03-01
err24
PREAI
errMa, Yu; Seetharaman, P. B.; Narasimhan, Chakravarthi
err分享
err收藏
The Indirect Impact of Price Deals on Households' Purchase Decisions Through the Formation of Expected Future Prices
errJOURNAL OF RETAILING
IF10.2
err2012-03-01
err13
PREAI
errZhang, Qin; Seetharaman, P. B.; Narasimhan, Chakravarthi
err分享
err收藏
Understanding customer level profitability implications of satisfaction programs
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2008-08-22
err14
PREAI
errNiraj, Rakesh; Foster, George; Gupta, Mahendra R.; Narasimhan, Chakravarthi
err分享
err收藏
Decomposing promotional effects with a dynamic structural model of flexible consumption
errJOURNAL OF MARKETING RESEARCH
IF5
err2008-08-01
err41
PREAI
errChan, Tat; Narasimhan, Chakravarthi; Zhang, Qin
err分享
err收藏
Research note: Consumer heterogeneity and competitive price-matching guarantees
errthe academy of marketing science
IF4.9
err2001-08-01
err99
PREAI
errChen, YX; Narasimhan, C; Zhang, ZJ
err分享
err收藏
Customer profitability in a supply chain
errJOURNAL OF MARKETING
IF10.4
err2001-07-01
err204
PREAI
errNiraj, R; Gupta, M; Narasimhan, C
err分享
err收藏
Individual marketing with imperfect targetability
errthe academy of marketing science
IF4.9
err2001-02-01
err241
PREAI
errChen, YX; Narasimhan, C; Zhang, ZJ
err分享
err收藏
Market entry strategy under firm heterogeneity and asymmetric payoffs
errthe academy of marketing science
IF4.9
err2000-11-01
err58
PREAI
errNarasimhan, C; Zhang, ZJ
err分享
err收藏
A model of retail formats based on consumers' economizing on shopping time
errthe academy of marketing science
IF4.9
err1997-02-01
err235
PREAI
errMessinger, PR; Narasimhan, C
err分享
err收藏
HAS POWER SHIFTED IN THE GROCERY CHANNEL
errthe academy of marketing science
IF4.9
err1995-05-01
err185
PREAI
errMESSINGER, PR; NARASIMHAN, C
err分享
err收藏
ANALYSIS OF A MULTIPERIOD PRICING PROBLEM
errEUROPEAN JOURNAL OF OPERATIONAL RESEARCH
IF6
err1991-11-01
err0
PREAI
errNARASIMHAN, C; IYER, AV; SHI, JH
err分享
err收藏

研究方向

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合作学者
合作期刊
Z
Z. John Zhang
H 指数: 35 · 论文数: 97
张
张琴 (Qin Zhang)
H 指数: 32 · 论文数: 393
Q
Qin Zhang
H 指数: 32 · 论文数: 225
A
Ananth V. Iyer
H 指数: 23 · 论文数: 101
P
P.B. Seetharaman
H 指数: 22 · 论文数: 69
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