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科言猫学术研究的AI总结
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I

Iris W. Hung

The Chinese University of Hong Kong, Shenzhen

11H指数
46论文数
557被引数
收录论文 16
发表时间
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The color gradation effect: How boundlessness shapes brand attribute judgments色彩渐变效应：无边界性如何塑造品牌属性判断
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2025-12-01
err4
errOAAI
errWei, Chuang; Liu, Maggie Wenjing; Hung, Iris
err分享
err收藏
Randomized studies in China show that studying and promoting civic honesty needs to consider local norms (vol 15, 3710 ,2025)
errSCIENTIFIC REPORTS
IF3.9
err2025-04-14
err0
errOAAI
errHung, Iris W.; Yiu, Yuho; Wu, Sihan; Liu, Dan; Wang, Liman; Han, Xiao
err分享
err收藏
Randomized studies in China show that studying and promoting civic honesty needs to consider local norms
errSCIENTIFIC REPORTS
IF3.9
err2025-01-29
err0
errOAAI
errHung, Iris W.; Yiu, Yuho; Wu, Sihan; Liu, Dan; Wang, Liman; Han, Xiao
err分享
err收藏
Reflections from (Past) Editors
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2021-12-01
err0
PREAI
errKannan, P. K.; Hung, Iris W.; Reinartz, Werner J.
err分享
err收藏
Creative Thinking Facilitates Perspective Taking
errJOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY
IF6.7
err2021-02-01
err15
PREAI
errYang, Zheshuai; Hung, Iris W.
err分享
err收藏
Leading IJRM on the path to prominence
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2019-03-01
err4
errOAAI
errKannan, P. K.; Hung, Iris; Reinartz, Werner; Stephen, Andrew
err分享
err收藏
Relaxation Increases Monetary Valuations
errJOURNAL OF MARKETING RESEARCH
IF5
err2018-10-10
err51
errOAAI
errPham, Michel Tuan; Hung, Iris W.; Gorn, Gerald J.
err分享
err收藏
Mirror, Mirror on the Retail Wall: Self-Focused Attention Promotes Reliance on Feelings in Consumer Decisions
errJOURNAL OF MARKETING RESEARCH
IF5
err2018-08-01
err37
errOAAI
errChang, Hannah H.; Hung, Iris W.
err分享
err收藏
Effects of Self-Relevant Perspective-Taking on the Impact of Persuasive Appeals
errPERSONALITY AND SOCIAL PSYCHOLOGY BULLETIN
IF2.9
err2013-12-05
err16
PREAI
errHung, Iris W.; Wyer, Robert S., Jr.
err分享
err收藏
Lenses of the Heart: How Actors' and Observers' Perspectives Influence Emotional Experiences
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2011-07-08
err54
PREAI
errHung, Iris W.; Mukhopadhyay, Anirban
err分享
err收藏
From Firm Muscles to Firm Willpower: Understanding the Role of Embodied Cognition in Self-Regulation
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2011-04-01
err98
PREAI
errHung, Iris W.; Labroo, Aparna A.
err分享
err收藏
Shaping Consumer Imaginations: The Role of Self-Focused Attention in Product Evaluations
errJOURNAL OF MARKETING RESEARCH
IF5
err2011-04-01
err47
PREAI
errHung, Iris W.; Wyer, Robert S., Jr.
err分享
err收藏
Differences in Perspective and the Influence of Charitable Appeals: When Imagining Oneself as the Victim Is Not Beneficial
errJOURNAL OF MARKETING RESEARCH
IF5
err2009-06-01
err64
PREAI
errHung, Iris W.; Wyer, Robert S., Jr.
err分享
err收藏
Visual and verbal processing strategies in comprehension and judgment
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2008-10-25
err143
PREAI
errWyer, Robert S., Jr.; Hung, Iris W.; Jiang, Yuwei
err分享
err收藏
Visual and verbal information processing in a consumer context: Further considerations
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2008-10-10
err17
PREAI
errWyer, Robert S., Jr.; Jiang, Yuwei; Hung, Ins W.
err分享
err收藏
The impact of implicit theories on responses to problem-solving print advertisements
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2008-06-03
err36
PREAI
errHung, Iris W.; Wyer, Robert S., Jr.
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
R
Robert S. Wyer
H 指数: 70 · 论文数: 449
W
Werner Reinartz
H 指数: 46 · 论文数: 153
A
Andrew G. Stephen
H 指数: 40 · 论文数: 337
M
Michel Tuan Pham
H 指数: 39 · 论文数: 132
G
Gerald J. Gorn
H 指数: 38 · 论文数: 122
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