logo
科言猫学术研究的AI总结
language
手机端手机端
  • Phone Feature微信小程序
简体中文简体中文
notice消息通知
博客博客
delete
arrow
返回
J

Junyun Liao

jinan university

23H指数
57论文数
1.9K被引数
收录论文 41
发表时间
logo
What leads to consumer engagement towards short-form videos on Douyin? The moderating role of brand type是什么导致了消费者对抖音短视频的参与？品牌类型的调节作用
errInternational Journal of Advertising
IF5.9
err2026-05-17
err0
PREAI
errXuebing Dong; Junlan Xie; Nannan Xi; Junyun Liao; Shunan Xie
err分享
err收藏
Loneliness increases consumers’ preference for virtual human companionship
errJournal of Business Research
IF9.8
err2026-01-27
err0
PREAI
errJunyun Liao; Xinyue Wang; Xuebing Dong
err分享
err收藏
How do virtual influencers drive impulsive buying behaviour in e-commerce live streaming: the effects of parasocial relationship and influencer-product fit虚拟网红如何驱动电商直播中的冲动购买行为：拟社会关系与网红-产品契合度的影响
errBEHAVIOUR & INFORMATION TECHNOLOGY
IF3.1
err2025-09-01
err1
PREAI
errYu, Teng; Teoh, Ai Ping; Liao, Junyun; Wang, Chengliang
err分享
err收藏
The Impact of Danmaku Ritual Types on User Digital Engagement in Video-Based Social Media: The Moderating Role of Influencer Types and Domains弹幕仪式类型对视频社交媒体用户数字参与度的影响：影响者类型和领域的调节作用
errPsychology & Marketing
IF9.1
err2025-07-24
err0
PREAI
errXuebing Dong; Biao Wang; Wenting Chu; Raffaele Filieri; Junyun Liao
err分享
err收藏
Show Your Palm to Pay: Are Customers Ready for Palm Print Recognition Technology in Retail Stores in China?掌纹支付：中国零售店中的消费者是否已准备好接受掌纹识别技术？
errInternational Journal of Human–Computer Interaction
IF4.9
err2025-07-21
err0
PREAI
errTeng Yu; Ai Ping Teoh; Junyun Liao; Chengliang Wang
err分享
err收藏
First Response Matters: The Impact of First Public Response to Social Media Complaints on Observers' Brand Attitude首次回应至关重要：对社交媒体投诉的首次公开回应，对观察者品牌态度的影响
errPsychology & Marketing
IF9.1
err2025-07-19
err0
PREAI
errJunyun Liao; Mengjun Liu; Shiyong Zheng; Raffaele Filieri; Xingyi Luo
err分享
err收藏
Determinants of switching intention to adopt electric vehicles: A comparative analysis of China and Malaysia中国与马来西亚电动汽车采用转换意向的决定因素：一项比较分析
errTechnology in Society
IF12.5
err2025-06-19
err0
PREAI
errTeng Yu; Ai Ping Teoh; Junyun Liao; Chengliang Wang
err分享
err收藏
What Drives Purchase Intention in Live Streaming E-Commerce? The Perspectives of Virtual Streamers是什么驱动了直播电商的购买意愿？虚拟拖缆的观点
errINTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTION
IF4.9
err2025-04-01
err0
PREAI
errYu, Teng; Teoh, Ai Ping; Bian, Qing; Liao, Junyun; Wang, Chengliang
err分享
err收藏
Factors influencing behavioral intention to use facial recognition payment in the restaurant industry: a comparative analysis of China and Malaysia
errJOURNAL OF TRAVEL & TOURISM MARKETING
IF9
err2025-01-27
err1
PREAI
errYu, Teng; Teoh, Ai Ping; Liao, Junyun; Wang, Chengliang
err分享
err收藏
The authenticity advantage: How influencer authenticity management strategies shape digital engagement with sponsored videos
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2024-12-01
err0
PREAI
errLiao, Junyun; Chen, Jiada
err分享
err收藏
Mega-influencer follower effect: the mediating role of sense of control in brand attitudes, purchase intentions and engagement
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2024-11-26
err2
PREAI
errDong, Xuebing; Zhou, Run; Liao, Junyun
err分享
err收藏
The effect of power states on negative word-of-mouth sharing: The role of interpersonal closeness
errPSYCHOLOGY & MARKETING
IF9.1
err2024-10-06
err0
PREAI
errJin, Fei; Zeng, Zheni; Liao, Junyun
err分享
err收藏
Can virtual influencers affect purchase intentions in tourism and hospitality e-commerce live streaming? An empirical study in China
errinternational journal of hospitality management
IF9
err2024-09-24
err3
PREAI
errYu, Teng; Teoh, Ai Ping; Bian, Qing; Liao, Junyun; Wang, Chengliang
err分享
err收藏
Perceived identity threat and brand advocacy responses to different types of brand-related attacks对不同类型品牌相关攻击的感知身份威胁和品牌倡导反应
errINTERNET RESEARCH
IF6.8
err2024-09-10
err0
PREAI
errLiao, Junyun; Chen, Jiawen; Hu, Yanghong; Filieri, Raffaele; Feng, Xiaoliang; Wang, Wei
err分享
err收藏
Why did you delete my comment? Investigating observing consumers' reactions to comment-deletion-clues during a brand crisis你为什么删除我的评论？调查在品牌危机期间观察消费者对评论删除线索的反应
errPSYCHOLOGY & MARKETING
IF9.1
err2024-06-24
err0
PREAI
errLiao, Junyun; Ye, Yaohua; Filieri, Raffaele; Du, Peng; Jiang, Ying
err分享
err收藏
Politeness matters: The role of polite languages in online peer-to-peer lending礼貌很重要: 礼貌语言在在线p2p借贷中的作用
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2024-01-01
err4
PREAI
errWang, Shaoda; Ye, Dezhu; Liao, Junyun
err分享
err收藏
More gain, more give? The impact of brand community value on users' value co-creation
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2023-09-01
err11
PREAI
errLiao, Junyun; Pang, Jiecong; Dong, Xuebing
err分享
err收藏
I Love It Versus I Recommend It: The Impact of Implicit and Explicit Endorsement Styles on Electronic Word-of-Mouth Persuasiveness我喜欢它与我推荐它: 隐式和显式认可风格对电子口碑说服力的影响
errJOURNAL OF TRAVEL RESEARCH
IF7
err2023-05-31
err15
PREAI
errLiao, Junyun; He, Siying; Feng, Wenting; Filieri, Raffaele
err分享
err收藏
Short video marketing: what, when and how short-branded videos facilitate consumer engagement短视频营销: 什么，何时以及如何短品牌视频促进消费者参与
errINTERNET RESEARCH
IF6.8
err2023-05-25
err31
errOAAI
errDong, Xuebing; Liu, Hong; Xi, Nannan; Liao, Junyun; Yang, Zhi
err分享
err收藏
Avoidance or trash talk: the differential impact of brand identification and brand disidentification on oppositional brand loyalty
errJOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF5.7
err2023-05-05
err5
PREAI
errLiao, Junyun; Guo, Rui; Chen, Jiawen; Du, Peng
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
王伟 封面图
王伟 (Wei Wang)
H 指数: 86 · 论文数: 1.4K
R
Raffaele Filieri
H 指数: 53 · 论文数: 178
C
Cleopatra Veloutsou
H 指数: 41 · 论文数: 239
J
Jian Mou
H 指数: 36 · 论文数: 176
B
Biqing Li
H 指数: 33 · 论文数: 196
查看更多