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Siew Imm Ng

universiti putra malaysia school of business and economics, , serdang,

29H指数
129论文数
3.2K被引数
收录论文 36
发表时间
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Impact of virtual influencers on customer engagement of Generation Z consumers: a presence perspective
err2024-06-25
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PREAI
errLin, Qiaoling; Ng, Siew Imm; Basha, Norazlyn Kamal; Luo, Xi; Li, Yingxia
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Food at your doorstep? Examining customer loyalty towards online food delivery applications
err2023-07-17
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PREAI
errLiu, Xin; Lim, Xin-Jean; Cheah, Jun-Hwa; Ng, Siew Imm; Basha, Norazlyn Kamal
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Time for Tea: Factors of Service Quality, Memorable Tourism Experience and Loyalty in Sustainable Tea Tourism Destination
err2022-11-02
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errOAAI
errNg, Siew Imm; Lim, Xin-Jean; Hall, C. Michael; Tee, Keng Kok; Basha, Norazlyn Kamal; Ibrahim, Wan Siti Nabilah Binti; Koupaei, Sara Naderi
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The effects of anthropomorphism presence and the marketing mix have on retail app continuance use intention
err2021-07-01
err41
errOAAI
errLim, Xin-Jean; Cheah, Jun-Hwa; Ng, Siew Imm; Basha, Norazlyn Kamal; Soutar, Geoff
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How does social media marketing enhance brand loyalty? Identifying mediators relevant to the cinema context
err2021-04-07
err12
PREAI
errYee, Wong Foong; Ng, Siew Imm; Seng, Kaixin; Lim, Xin-Jean; Rathakrishnan, Thanuja
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