Amélia Brandão - Publications, H-index & Citations

Amélia Brandão

University of Porto

15H指数

73论文数

966被引数

收录论文 23

发表时间

Active and passive brand hate: consumer-based brand equity 主动和被动品牌厌恶：基于消费者的品牌资产

Management Decision

IF5.1

2026-05-29

PREAI

Amélia Brandão; Paolo Popoli; Beatriz Reis Silva

“Don't Fail With Me. I Will Complain”! A Study on Consumer Negative Emotions and Behaviours “不要和我搞砸。我会投诉”! 一项关于消费者负面情绪和行为的研究

International Journal of Consumer Studies

IF7.6

2026-03-29

OAAI

Matheus Frohlich Marquetto; Marta Olivia Rovedder de Oliveira; Amélia Maria Pinto da Cunha Brandão

How Can Service Convenience Reestablish Passenger Satisfaction After a Flight Delay? A Data Mining Approach 服务便利性如何在航班延误后重新建立乘客满意度？——一种数据挖掘方法

Scientific Annals of Economics and Business

IF0.8

2026-01-01

OAAI

Pinto, Olavo; Brandao, Amelia; Gadekar, Mahesh

How service-dominant logic can increase luxury value perceptions?服务主导逻辑如何能提升奢侈品价值感知？

Journal of Fashion Marketing and Management: An International Journal

IF0

2025-06-03

PREAI

Amélia Brandão; Carolina Lopes da Silva; Vincenzo Basile

Consumers' perceptions of proximity to plastic pollution and support for environmentally friendly retail brands: An emerging market perspective

JOURNAL OF RETAILING AND CONSUMER SERVICES

IF13.1

2025-03-01

PREAI

Gadekar, Mahesh; Brandao, Amelia

How does the consumer’s positive and negative electronic word of mouth expand the retail brand experience dimensions? Lessons from IKEA and Lidl 消费者的正面和负面电子口碑如何扩展零售品牌体验维度？来自IKEA和Lidl的经验教训

international review of retail distribution and consumer research

IF0

2024-12-24

PREAI

Amélia Brandão; Maria Borges; Mahesh Gadekar; Matilde Ribeirinho

Exploring the influence of patient testimonials on healthcare services: a social identity theory perspective

EUROPEAN BUSINESS REVIEW

IF3.7

2024-12-03

PREAI

Araujo, Francisca; Brandao, Amelia; Shaikh, Aijaz A.

How do luxury fashion communities express negativity? A netnographic approach

global marketing

IF5.5

2024-11-27

PREAI

Barata, Mafalda Jacques dos Santos; Brandao, Amelia; Bubphapant, Jitpisut; Arora, Sunny Vijay

Exploring ageing consumers' usage of content marketing, content typology and online brand advocacy

EUROMED JOURNAL OF BUSINESS

IF3.9

2024-03-22

OAAI

Bubphapant, Jitpisut; Brandao, Amelia

Please tell me how sustainable you are, and I'll tell you how much I value you! The impact of young consumers' motivations on luxury fashion

COGENT BUSINESS & MANAGEMENT

IF2.9

2023-12-04

OAAI

Brandao, Amelia; Magalhaes, Francisca

The mediating role of perceived brand authenticity between brand experience and brand love: a cross-cultural perspective 感知品牌真实性在品牌体验与品牌喜爱之间的中介作用: 跨文化视角

JOURNAL OF BRAND MANAGEMENT

IF4.1

2023-10-14

OAAI

Rodrigues, Clarinda; Brandao, Amelia; Billore, Soniya; Oda, Tetsuhisa

Content marketing research: A review and research agenda 内容营销研究: 回顾与研究议程

INTERNATIONAL JOURNAL OF CONSUMER STUDIES

IF7.6

2023-09-08

PREAI

Bubphapant, Jitpisut; Brandao, Amelia

I will always hate you! An investigation of the impact of anthropomorphism in online anti-brand communities

EUROPEAN BUSINESS REVIEW

IF3.7

2023-03-07

OAAI

Brandao, Amelia; Popoli, Paolo

You ruined our love story, but I just cannot hate you-A moderation-mediation analysis of past experienced brand love and brand hate 你毁了我们的爱情故事，但我就是不能恨你 -- 对过去经历的品牌爱和品牌恨的温和调解分析

INTERNATIONAL JOURNAL OF CONSUMER STUDIES

IF7.6

2022-12-09

PREAI

Brandao, Amelia; Ribeiro, Bruno; Gadekar, Mahesh

Does Sustainable Consumption Behaviour Influence Luxury Services Purchase Intention?

SUSTAINABILITY

IF3.3

2022-06-29

OAAI

Brandao, Amelia; de Miranda, Carmo Cupertino

Going (in)conspicuous: antecedents and moderators of luxury consumption

JOURNAL OF MARKETING ANALYTICS

IF3.5

2022-02-16

PREAI

Pinto da Cunha Brandao, Amelia Maria; Magalhaes Barbedo, Hugo Eduardo

I'm hatin' it! Negative consumer-brand relationships in online anti-brand communities

EUROPEAN JOURNAL OF MARKETING

IF5.1

2022-01-24

PREAI

Brandao, Amelia; Popoli, Paolo

Extending the theory of planned behaviour to understand the effects of barriers towards sustainable fashion consumption 扩展计划行为理论以了解可持续时尚消费障碍的影响

EUROPEAN BUSINESS REVIEW

IF3.7

2021-02-24

PREAI

Brandao, Amelia; Costa, Ana Goncalves da

I can't stop hating you: an anti-brand-community perspective on apple brand hate 我无法停止恨你: 反品牌社区对苹果品牌仇恨的看法

JOURNAL OF PRODUCT AND BRAND MANAGEMENT

IF5.7

2020-11-23

OAAI

Rodrigues, Clarinda; Brandao, Amelia; Rodrigues, Paula

Antecedents and consequences of brand hate: empirical evidence from the telecommunication industry

european research on management and business economics

IF3.7

2020-09-04

PREAI

Pinto, Olavo; Brandao, Amelia

研究方向