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M

Marta Pizzetti

emlyon business school

11H指数
38论文数
2.1K被引数
收录论文 11
发表时间
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The more, the better? The sustainable additive bias越多越好？可持续添加剂偏见
errJournal of the Academy of Marketing Science
IF10.1
err2026-09-10
err0
errOAAI
errLinda Lemarié; Diletta Acuti; Marta Pizzetti; Giampaolo Viglia
err分享
err收藏
Fooling Them, Not Me? How Fake News Affects Evaluators' Reputation Judgments and Behavioral Intentions
errBUSINESS & SOCIETY
IF6
err2024-09-11
err1
errOAAI
errMariconda, Simone; Pizzetti, Marta; Etter, Michael; Haack, Patrick
err分享
err收藏
You designed that yourself for me? Vicarious pride in customized gift exchange
errPSYCHOLOGY & MARKETING
IF9.1
err2024-05-27
err0
errOAAI
errPizzetti, Marta; Acuti, Diletta; Soscia, Isabella; Gibbert, Michael
err分享
err收藏
I am not unsustainable; I am on holiday! moral disengagement and the holiday mindset of young travellers during a cruise
errJOURNAL OF SUSTAINABLE TOURISM
IF7.8
err2024-04-23
err1
PREAI
errPizzetti, Marta; Miniero, Giulia; Bonera, Michelle; Codini, Anna Paola; Elam, Samantha
err分享
err收藏
Attitudes and intentions toward masstige strategies: A cross-cultural study of French and Chinese consumers
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2023-11-01
err4
errOAAI
errPizzetti, Marta; Chereau, Philippe; Soscia, Isabella; Teng, Fangyuan
err分享
err收藏
When sustainability backfires: A review on the unintended negative side-effects of product and service sustainability on consumer behavior当可持续性适得其反时: 产品和服务可持续性对消费者行为的意外负面影响综述
errPSYCHOLOGY & MARKETING
IF9.1
err2022-07-08
err44
errOAAI
errAcuti, Diletta; Pizzetti, Marta; Dolnicar, Sara
err分享
err收藏
Augmented self-The effects of virtual face augmentation on consumers' self-concept
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-06-01
err77
errOAAI
errJavornik, Ana; Marder, Ben; Pizzetti, Marta; Warlop, Luk
err分享
err收藏
Green lies and their effect on intention to invest绿色谎言及其对投资意向的影响
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-04-01
err78
PREAI
errGatti, Lucia; Pizzetti, Marta; Seele, Peter
err分享
err收藏
Firms Talk, Suppliers Walk: Analyzing the Locus of Greenwashing in the Blame Game and Introducing 'Vicarious Greenwashing'公司说话，供应商走路: 在责备游戏中分析绿色清洗的轨迹并引入 “替代绿色清洗”
errJOURNAL OF BUSINESS ETHICS
IF6.7
err2019-12-23
err136
PREAI
errPizzetti, Marta; Gatti, Lucia; Seele, Peter
err分享
err收藏
Revisiting fear appeals: A structural re-inquiry of the protection motivation model
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2015-06-01
err17
PREAI
errOrazi, Davide C.; Pizzetti, Marta
err分享
err收藏
Crowd-funding: transforming customers into investors through innovative service platforms
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2011-08-09
err635
PREAI
errOrdanini, Andrea; Miceli, Lucia; Pizzetti, Marta; Parasuraman, A.
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
S
Sara Dolničar
H 指数: 81 · 论文数: 753
A
A. Parasuraman
H 指数: 77 · 论文数: 219
G
Giampaolo Viglia
H 指数: 42 · 论文数: 137
P
Peter Seele
H 指数: 32 · 论文数: 224
M
Michael Gibbert
H 指数: 31 · 论文数: 174
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