arrow
返回
A

Andrea Vocino

deakin university department of marketing, , burwood,

19H指数
82论文数
1.5K被引数
收录论文 24
发表时间
Making it real on social media: exploring authenticity strategies for sport and fitness influencers
err2024-06-10
err2
PREAI
errMassi, Marta; Piancatelli, Chiara; Vocino, Andrea; Rojas-Mendez, Jose I.
err分享
err收藏
The effects of QR delivered content on perceived product value
err2020-08-28
err9
errOAAI
errAcuti, Diletta; Vocino, Andrea; Mazzoli, Valentina; Donvito, Raffaele
err分享
err收藏
Measuring consumer understanding and perception of eco-labelling: Item selection and scale validation
err2019-01-29
err64
PREAI
errTaufique, Khan Md Raziuddin; Polonsky, Michael Jay; Vocino, Andrea; Siwar, Chamhuri
err分享
err收藏
Employees or Consumers? The role of competing identities in individuals' evaluations of corporate reputation
err2018-06-21
err13
PREAI
errPuncheva-Michelotti, Petya; Vocino, Andrea; Michelotti, Marco; Gahan, Peter
err分享
err收藏
The effectiveness of life-cycle pricing for consumer durables耐用消费品生命周期定价的有效性
err2015-07-01
err2
PREAI
errGrimmer, Martin; Miles, Morgan P.; Polonsky, Michael Jay; Vocino, Andrea
err分享
err收藏