Yuwei Jiang

hong kong polytechnic university

H指数:21

被引数:2,178

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Not the Real Me! Effects of Secrecy on Consumers' Regret About Their Consumption Decisions

不是真正的我！秘密对消费者关于其消费决策的后悔的影响

PSYCHOLOGY & MARKETING

IF9.1

2026-07-280

OAAI

No time to enjoy the extra! Aging and consumers’ responses to volume-based sales promotions

没有时间享受额外优惠！——老龄化与消费者对基于数量的销售促销的反应

Journal of the Academy of Marketing Science

IF10.1

2026-05-090

OAAI

Heartbreakers must be punished! Consumer reaction toward brand alliance termination

破坏者必须受到惩罚！消费者对品牌联盟终止的反应

Journal of Business Research

IF9.8

2025-09-240

PRE

The Glossy Premium: Effects of Product Glossiness on Consumer Judgments of Firsthand and Secondhand Products

《光泽溢价：产品光泽度对消费者对一手和二手产品判断的影响》

Journal of Marketing

IF10.4

2025-09-180

PRE

Gifts to say goodbye: consumer preferences for farewell gifts

告别礼物：消费者对告别礼物的偏好

Journal of Business Research

IF9.8

2025-06-280

PRE

Jiawei Yanghe Decoction alleviates pulmonary sarcoidosis by upregulating NR1D1/2 and suppressing Th17 cells

阳和汤通过上调NR1D1/2并抑制Th17细胞来缓解肺肉芽肿病。

JOURNAL OF ETHNOPHARMACOLOGY

IF5.4

2025-02-010

PRE

Framing of Differences: Visual Product Frames Reduce Consumer Choice Deferrals

JOURNAL OF MARKETING

IF10.4

2024-12-180

PRE

Exploring the Missing link between vitamin D and autism spectrum disorder: Scientific evidence and new perspectives

HELIYON

IF3.6

2024-09-010

OAAI

Risk of papillary thyroid carcinoma and nodular goiter associated with exposure to semi-volatile organic compounds: A multi-pollutant assessment based on machine learning algorithms

SCIENCE OF THE TOTAL ENVIRONMENT

IF8

2024-03-015

PRE

Making Sense? The Sensory-Specific Nature of Virtual Influencer Effectiveness

JOURNAL OF MARKETING

IF10.4

2023-12-1336

PRE

Omega-3 polyunsaturated fatty acids and/or vitamin D in autism spectrum disorders: a systematic review

FRONTIERS IN PSYCHIATRY

IF3.2

2023-08-168

OAAI

Stick to my guns: he impact of crowding on consumers' responsiveness to sale promotions

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE

IF10.1

2023-08-091

PRE

I want to remember: Preference for visual intensity in sentimental purchases

PSYCHOLOGY & MARKETING

IF9.1

2023-04-186

OAAI

The negative handmade effect: How and why control deprivation thwarts desire for handmade products

PSYCHOLOGY & MARKETING

IF9.1

2023-03-272

OAAI

Dry friction and wear behavior of volcano arrays based mixed morphology textured by femtosecond laser

MATERIALS TODAY COMMUNICATIONS

IF4.5

2023-03-014

PRE

Power and Need-for-Justification: Asymmetrical Effects on Senders and Receivers in Marketing Communications

JOURNAL OF CONSUMER RESEARCH

IF6.4

2022-11-039

PRE

Gift or Donation? Increase the Effectiveness of Charitable Solicitation Through Framing Charitable Giving as a Gift

礼物还是捐赠？通过将慈善捐款作为礼物来提高慈善募捐的有效性

JOURNAL OF MARKETING

IF10.4

2022-09-018

Study of the thermal behavior of a battery pack with a serpentine channel

AIP ADVANCES

IF1.4

2022-05-241

The colorful company: Effects of brand logo colorfulness on consumer judgments

色彩缤纷的公司: 品牌标志色彩对消费者判断的影响

PSYCHOLOGY & MARKETING

IF9.1

2022-05-0415

The Pet Exposure Effect: Exploring the Differential Impact of Dogs Versus Cats on Consumer Mindsets

JOURNAL OF MARKETING

IF10.4

2022-03-1814

Yuwei Jiang

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