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P
Pierre-Yann Dolbec
Concordia University
9
H指数
29
论文数
1.1K
被引数
0
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12
发表时间
发表时间
IF
被引数
Between sharing and hiding: How consumers shade knowledge
在分享与隐藏之间:消费者如何调整知识
International Journal of Research in Marketing
IF
7.5
2025-08-17
0
PRE
AI
Aron Darmody; Pierre-Yann Dolbec; Mujde Yuksel; Meera Venkatraman
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From fame and followers to fortune: How person-brands capture value in the creator economy
从名气和粉丝到财富:个人品牌如何在创作者经济中捕获价值
International Journal of Research in Marketing
IF
7.5
2025-03-22
0
OA
AI
Pierre-Yann Dolbec; Andrew N. Smith
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Entering a complex market: How hybrid branding helps new brands create distinctive and resonant identities
进入复杂市场:混合品牌如何帮助新品牌创建独特且有共鸣的身份认同
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF
10.1
2025-02-04
0
PRE
AI
Gorman, Nicole; Dolbec, Pierre-Yann
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From Streetwear to High Fashion: How Nonelite Producers Use Hybridization to Enter an Elite Category
从街头服饰到高级时装:非精英生产者如何利用杂交化进入精英类别
JOURNAL OF MARKETING RESEARCH
IF
5
2025-01-13
0
PRE
AI
Dolbec, Pierre-Yann
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Why and How Consumers Perform Online Reviewing Differently
JOURNAL OF CONSUMER RESEARCH
IF
6.4
2024-07-04
1
PRE
AI
De Kerviler, Gwarlann; Demangeot, Catherine; Dolbec, Pierre-Yann
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A Practice Perspective on Market Evolution: How Craft and Commercial Coffee Firms Expand Practices and Develop Markets
JOURNAL OF MARKETING
IF
10.4
2022-05-26
24
OA
AI
Dolbec, Pierre-Yann; Arsel, Zeynep; Aboelenien, Aya
分享
收藏
Something old, something new: Enabled theory building in qualitative marketing research
marketing theory and practice
IF
2.8
2021-07-27
31
PRE
AI
Dolbec, Pierre-Yann; Fischer, Eileen; Canniford, Robin
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How Established Organizations Combine Logics to Reconfigure Resources and Adapt to Marketization: A Case Study of Brazilian Religious Schools
JOURNAL OF MARKETING RESEARCH
IF
5
2021-07-13
14
PRE
AI
Dolbec, Pierre-Yann; Castilhos, Rodrigo B.; Fonseca, Marcelo J.; Trez, Guilherme
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Conceptualizing spatial types: Characteristics, transitions, and research avenues
marketing theory and practice
IF
2.8
2017-09-27
27
PRE
AI
Castilhos, Rodrigo B.; Dolbec, Pierre-Yann
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Introducing a spatial perspective to analyze market dynamics
marketing theory and practice
IF
2.8
2016-09-18
44
PRE
AI
Castilhos, Rodrigo B.; Dolbec, Pierre-Yann; Veresiu, Ela
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Refashioning a Field? Connected Consumers and Institutional Dynamics in Markets
JOURNAL OF CONSUMER RESEARCH
IF
6.4
2015-02-26
191
PRE
AI
Dolbec, Pierre-Yann; Fischer, Eileen
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The Impact of a Flagship vs. a Brand Store on Brand Attitude, Brand Attachment and Brand Equity
JOURNAL OF RETAILING
IF
10.2
2013-12-01
194
PRE
AI
Dolbec, Pierre-Yann; Chebat, Jean-Charles
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研究方向
暂时未获取到该数据
合作学者
合作期刊
J
Jean‐Charles Chebat
H 指数: 54 · 论文数: 255
E
Eileen Fischer
H 指数: 46 · 论文数: 199
C
Catherine Demangeot
H 指数: 21 · 论文数: 93
R
Robin Canniford
H 指数: 19 · 论文数: 60
Z
Zeynep Arsel
H 指数: 15 · 论文数: 63
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