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W

Wendy Ritz

Athabasca University

5H指数
8论文数
365被引数
收录论文 4
发表时间
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The role of affinity for prosumption experiences and values
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2022-11-05
err8
PREAI
errWolf, Marco; Ritz, Wendy; McQuitty, Shaun
err分享
err收藏
Prosumers who home brew: a study of motivations and outcomes
errJOURNAL OF MARKETING THEORY AND PRACTICE
IF5.3
err2020-08-10
err7
PREAI
errWolf, Marco; Ritz, Wendy; McQuitty, Shaun
err分享
err收藏
From transactions to journeys and beyond: The evolution of B2B buying process modeling
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2019-11-01
err69
PREAI
errSteward, Michelle D.; Narus, James A.; Roehm, Michelle L.; Ritz, Wendy
err分享
err收藏
Digital marketing adoption and success for small businesses: The application of the do-it-yourself and technology acceptance models小型企业的数字营销采用和成功: 自己动手和技术接受模型的应用
errJOURNAL OF RESEARCH IN INTERACTIVE MARKETING
IF11.6
err2019-06-10
err87
PREAI
errRitz, Wendy; Wolf, Marco; McQuitty, Shaun
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
James A. Narus
H 指数: 26 · 论文数: 66
S
Shaun McQuitty
H 指数: 18 · 论文数: 45
M
Michelle L. Roehm
H 指数: 18 · 论文数: 48
M
Marco Wolf
H 指数: 14 · 论文数: 43
M
Michelle D. Steward
H 指数: 11 · 论文数: 37
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