Francisco Muñoz‐Leiva - Publications, H-index & Citations

Francisco Muñoz‐Leiva

University of Granada

42H指数

155论文数

6.9K被引数

收录论文 49

发表时间

Levelling up esports research: Mapping the past, present, and future of a thriving digital arena 提升电竞研究水平：绘制一个蓬勃发展的数字竞技场的过去、现在与未来

Performance Enhancement & Health

IF3.7

2025-07-02

OAAI

Fernando Navarro-Lucena; Sebastian Molinillo; Rafael Anaya-Sánchez; Francisco Muñoz-Leiva

Surprise me with the visual representation of the brand in social commerce! An eye-tracking study based on user characteristics 品牌在社交商务中的视觉表现让我大吃一惊!基于用户特征的眼动追踪研究

european research on management and business economics

IF3.7

2024-11-25

OAAI

Munoz-Leiva, Francisco; Herzallah, Doaa; Sanchez-Borrego, Ismael Ramon; Liebana-Cabanillas, Francisco

Determinants of the intention to recommend a socially responsible destination with smart tourism technologies 使用智能旅游技术推荐对社会负责的目的地的意图的决定因素

CURRENT ISSUES IN TOURISM

IF4.6

2024-05-21

PREAI

Garcia-Maroto, Inmaculada; Higueras-Castillo, Elena; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco

The effect of online message congruence, destination-positioning, and emojis on users' cognitive effort and affective evaluation

JOURNAL OF DESTINATION MARKETING & MANAGEMENT

IF7.4

2024-03-01

PREAI

Garcia-Carrion, Beatriz; Munoz-Leiva, Francisco; Del Barrio-Garcia, Salvador; Porcu, Lucia

Immersive experiences as a resource for promoting museum tourism in the Z and millennials generations 沉浸式体验作为促进Z和千禧一代博物馆旅游的资源

JOURNAL OF DESTINATION MARKETING & MANAGEMENT

IF7.4

2023-09-01

OAAI

Robaina-Calderin, Lorena; Martin-Santana, Josefa D.; Munoz-Leiva, Francisco

Effect of social-media message congruence and generational cohort on visual attention and information-processing in culinary tourism: An eye-tracking study

JOURNAL OF HOSPITALITY AND TOURISM MANAGEMENT

IF7.8

2023-06-01

PREAI

Garcia-Carrion, Beatriz; Del Barrio-Garcia, Salvador; Munoz-Leiva, Francisco; Porcu, Lucia

Environmental concern as a moderator of information processing: A fMRI study

JOURNAL OF CLEANER PRODUCTION

IF10

2022-10-01

OAAI

Gomez-Carmona, Diego; Pablo Marin-Duenas, Pedro; Cano Tenorio, Rafael; Serrano Dominguez, Cesar; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco J.

Do biometric payment systems work during the COVID-19 pandemic? Insights from the Spanish users' viewpoint

FINANCIAL INNOVATION

IF7.2

2022-03-09

OAAI

Liebana-Cabanillas, Francisco; Munoz-Leiva, Francisco; Molinillo, Sebastian; Higueras-Castillo, Elena

Selling on Instagram: Factors that Determine the Adoption of Instagram Commerce

INTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTION

IF4.9

2021-10-06

PREAI

Herzallah, Doaa; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco

To buy or not to buy, that is the question: understanding the determinants of the urge to buy impulsively on Instagram Commerce 买还是不买，这是个问题: 了解在Instagram商务上冲动购买的冲动的决定因素

JOURNAL OF RESEARCH IN INTERACTIVE MARKETING

IF11.6

2021-10-04

PREAI

Herzallah, Doaa; Munoz Leiva, Francisco; Liebana-Cabanillas, Francisco

The role of customer brand engagement in the use of Instagram as a shop window for fashion-industry social commerce

JOURNAL OF FASHION MARKETING AND MANAGEMENT

IF3.3

2021-07-23

OAAI

Molina-Prados, Aida; Munoz-Leiva, Francisco; Belen Prados-Pena, M.

Fossil or bioenergy? Global fuel market trends 化石能源还是生物能源？全球燃料市场趋势

RENEWABLE & SUSTAINABLE ENERGY REVIEWS

IF16.3

2021-06-01

PREAI

Londono-Pulgarin, Diana; Cardona-Montoya, Giovanny; Restrepo, Juan C.; Munoz-Leiva, Francisco

The Effect of Consumer Concern for the Environment, Self-Regulatory Focus and Message Framing on Green Advertising Effectiveness: An Eye Tracking Study 消费者对环境的关注，自我调节的焦点和信息框架对绿色广告效果的影响: 一项眼动研究

ENVIRONMENTAL COMMUNICATION-A JOURNAL OF NATURE AND CULTURE

IF4.1

2021-06-01

PREAI

Gomez-Carmona, Diego; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco; Nieto-Ruiz, Ana; Martinez-Fiestas, Myriam; Campoy, Cristina

Past, present, and future research on self-service merchandising: a co-word and text mining approach

EUROPEAN JOURNAL OF MARKETING

IF5.1

2021-05-21

OAAI

Munoz-Leiva, Francisco; Rodriguez Lopez, Maria Eugenia; Liebana-Cabanillas, Francisco; Moro, Sergio

Influence of Regulatory Fit Theory on Persuasion from Google Ads: An Eye Tracking Study

JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH

IF4.6

2021-03-31

OAAI

Giraldo-Romero, Yessica-Ileana; Perez-de-los-Cobos-Aguero, Carmen; Munoz-Leiva, Francisco; Higueras-Castillo, Elena; Liebana-Cabanillas, Francisco

Characterisation of potential adopters of domestic biomass heating

INTERNATIONAL JOURNAL OF GREEN ENERGY

IF3.1

2020-12-09

PREAI

Garcia-Maroto, Inmaculada; Munoz-Leiva, Francisco; Higueras-Castillo, Elena; Liebana-Cabanillas, Francisco

Mobile Payment Adoption in the Age of Digital Transformation: The Case of Apple Pay

SUSTAINABILITY

IF3.3

2020-07-06

OAAI

Liebana-Cabanillas, Francisco; Garcia-Maroto, Inmaculada; Munoz-Leiva, Francisco; Ramos-de-Luna, Iviane

A review of restaurant research in the last two decades: A bibliometric analysis

INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT

IF8.3

2020-05-01

104

PREAI

Eugenia Rodriguez-Lopez, Ma; Alcantara-Pilar, Juan Miguel; Del Barrio-Garcia, Salvador; Munoz-Leiva, Francisco

The Tipping Point in the Status of Socially Responsible Consumer Behavior Research? A Bibliometric Analysis

SUSTAINABILITY

IF3.3

2020-04-14

OAAI

Nova-Reyes, Andres; Munoz-Leiva, Francisco; Luque-Martinez, Teodoro

The main determinants of adopting domestic biomass heating systems An integrating model

SUSTAINABILITY ACCOUNTING MANAGEMENT AND POLICY JOURNAL

IF7.2

2020-01-02

PREAI

Garcia-Maroto, Inmaculada; Munoz-Leiva, Francisco; Higueras-Castillo, Elena; Liebana-Cabanillas, Francisco

研究方向