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Nancy V. Wünderlich

Technical University of Berlin

20H-index
70Paper Count
3.5KCitation Count
Published Papers 18
Publication Date
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errJOURNAL OF PUBLIC POLICY & MARKETING
IF4.7
err2026-06-10
err0
PREAI
errNancy V. Wünderlich; Henna Syrjälä; Julia Rötzmeier-Keuper; David A. Fennel; Julie Emontspool
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errELECTRONIC MARKETS
IF6.8
err2025-04-01
err0
errOAAI
errBoehmann, Tilo; Roth, Angela; Satzger, Gerhard; Benz, Carina; Beverungen, Daniel; Boes, Andreas; Breidbach, Christoph; Gersch, Martin; Gudergan, Gerhard; Hogreve, Jens; Kurtz, Christian; Langes, Barbara; Leimeister, Jan Marco; Lewandowski, Tom; Meiren, Thomas; Naegele, Rainer; Paluch, Stefanie; Peters, Christoph; Poeppelbuss, Jens; Robra-Bissantz, Susanne; Schultz, Carsten; Schumann, Jan H.; Wirtz, Jochen; Wuenderlich, Nancy V.
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errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2025-04-01
err0
errOAAI
errWuenderlich, Nancy, V; Blut, Markus; Brock, Christian; Heirati, Nima; Jensen, Marcus; Paluch, Stefanie; Roetzmeier-Keuper, Julia; Toth, Zsofia
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errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2024-07-17
err0
PREAI
errRoetzmeier-Keuper, Julia; Wuenderlich, Nancy, V
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errJOURNAL OF RETAILING
IF10.2
err2024-06-01
err5
errOAAI
errBlut, Markus; Wuenderlich, Nancy, V; Brock, Christian
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errJOURNAL OF PRODUCT INNOVATION MANAGEMENT
IF8
err2024-02-24
err1
errOAAI
errWuenderlich, Nancy V.; Blut, Markus; Brock, Christian
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errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2022-08-01
err18
PREAI
errEggert, Curd-Georg; Winkler, Corinna; Volkmann, Anne; Schumann, Jan H.; Wuenderlich, Nancy, V
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errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-05-19
err2
PREAI
errWunderlich, Robin; Wunderlich, Nancy V.; Wangenheim, Florian V.
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errJOURNAL OF MACROMARKETING
IF2.3
err2021-01-18
err14
errOAAI
errWunderlich, Nancy V.; Mosteller, Jill; Beverland, Michael B.; Downey, Hilary; Kraus, Karen; Lin, Meng-Hsien (Jenny); Syrjala, Henna
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errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2021-01-06
err453
errOAAI
errBlut, Markus; Wang, Cheng; Wuenderlich, Nancy V.; Brock, Christian
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errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2020-09-07
err29
PREAI
errBeverungen, Daniel; Kundisch, Dennis; Wuenderlich, Nancy
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errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2020-07-06
err34
PREAI
errGoncalves, Luisa; Patricio, Lia; Grenha Teixeira, Jorge; Wuenderlich, Nancy V.
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errELECTRONIC MARKETS
IF6.8
err2018-02-18
err2
PREAI
errSchlangenotto, Darius; Kundisch, Dennis; Wuenderlich, Nancy V.
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errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2016-03-21
err43
errOAAI
errVoss, Chris; Perks, Helen; Sousa, Rui; Witell, Lars; Wuenderlich, Nancy V.
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errJOURNAL OF RETAILING
IF10.2
err2014-03-01
err62
errOAAI
errSchumann, Jan H.; Wuenderlich, Nancy V.; Evanschitzky, Heiner
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errJOURNAL OF RETAILING
IF10.2
err2012-09-01
err42
PREAI
errEvanschitzky, Heiner; v Wangenheim, Florian; Wuenderlich, Nancy V.
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errJOURNAL OF SERVICE RESEARCH
IF8.6
err2012-06-11
err219
PREAI
errWuenderlich, Nancy V.; Wangenheim, Florian V.; Bitner, Mary Jo
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errTECHNOVATION
IF10.9
err2012-02-01
err82
PREAI
errSchumann, Jan H.; Wuenderlich, Nancy V.; Wangenheim, Florian
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Research Directions

No research directions
Co-authors
Cooperation Journals
C
Christoph Peters
H-index: 74 · Papers: 388
J
Jochen Wirtz
H-index: 70 · Papers: 359
C
Chris Voss
H-index: 59 · Papers: 159
J
Jan Marco Leimeister
H-index: 59 · Papers: 1.1K
M
Michaël Beverland
H-index: 49 · Papers: 274
View more