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J

José Martí Parreño

universidad internacional de valencia viu

16H指数
122论文数
1.3K被引数
收录论文 9
发表时间
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Determinants of gamification acceptance in Higher Education: an empirical model高等教育中游戏化接受的决定因素: 一个经验模型
errRIED-REVISTA IBEROAMERICANA DE EDUCACION A DISTANCIA
IF2.4
err2024-10-18
err0
errOAAI
errQueiro-Ameijeiras, Carmen-Maria; Segui-Mas, Elies; Marti-Parreno, Jose
err分享
err收藏
The Journal of the Academy of Marketing Science at 50: A historical analysis
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2022-11-23
err7
PREAI
errBorah, Abhishek; Bonetti, Francesca; Calma, Angelito; Marti-Parreno, Jose
err分享
err收藏
Product Placement in Video Games: The Effect of Brand Familiarity and Repetition on Consumers' Memory电子游戏中的植入式广告: 品牌熟悉度和重复度对消费者记忆的影响
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-01-31
err63
PREAI
errMarti-Parreno, Jose; Bermejo-Berros, Jesus; Aldas-Manzano, Joaquin
err分享
err收藏
Journal of the Academy of Marketing Science 1973-2018: an analytical retrospective
errSCIENTOMETRICS
IF3.5
err2019-03-25
err9
errOAAI
errCalma, Angelito; Marti-Parreno, Jose; Davies, Martin
err分享
err收藏
Higher education instructors' intention to use educational video games: an fsQCA approach
errETR&D-EDUCATIONAL TECHNOLOGY RESEARCH AND DEVELOPMENT
IF4.2
err2019-02-11
err24
errOAAI
errSanchez-Mena, Antonio; Marti-Parreno, Jose; Jose Miquel-Romero, Maria
err分享
err收藏
Nutritional traffic light and self-regulatory consumption: the role of emotions
errBRITISH FOOD JOURNAL
IF4.2
err2018-10-09
err7
PREAI
errSanchez-Garcia, Isabel; Rodriguez-Insuasti, Homero; Marti-Parreno, Jose; Sanchez-Mena, Antonio
err分享
err收藏
Students' attitude towards the use of educational video games to develop competencies
errCOMPUTERS IN HUMAN BEHAVIOR
IF8.9
err2018-04-01
err47
PREAI
errMarti-Parreno, Jose; Galbis-Cordova, Amparo; Jose Miguel-Romero, Maria
err分享
err收藏
Key drivers of consumer loyalty to Facebook fan pages
errONLINE INFORMATION REVIEW
IF3.5
err2014-04-29
err91
PREAI
errRuiz-Mafe, Carla; Marti-Parreno, Jose; Sanz-Blas, Silvia
err分享
err收藏
Key factors of teenagers' mobile advertising acceptance
errINDUSTRIAL MANAGEMENT & DATA SYSTEMS
IF4.7
err2013-05-17
err77
PREAI
errMarti Parreno, Jose; Sanz-Blas, Silvia; Ruiz-Mafe, Carla; Aldas-Manzano, Joaquin
err分享
err收藏

研究方向

暂无研究方向
合作学者
合作期刊
C
Carla Ruíz Mafé
H 指数: 37 · 论文数: 211
S
Silvia Sanz Blas
H 指数: 36 · 论文数: 181
M
Martin Davies
H 指数: 27 · 论文数: 139
J
Joaquín Aldás Manzano
H 指数: 26 · 论文数: 131
M
María José Miquel Romero
H 指数: 21 · 论文数: 95
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