Pingjun Jiang - Publications, H-index & Citations

Pingjun Jiang

la salle university, philadelphia, pa, usa

12H指数

36论文数

989被引数

收录论文 8

发表时间

Normative Influence on the Adoption of Generative Artificial Intelligence in Higher Education 规范性影响对高等教育中生成式人工智能采纳的作用

Journal of Marketing Education

IF4.1

2025-12-19

PREAI

Meghan E. Pierce; Pingjun Jiang

Automated bidding vs manual bidding strategies in search engine marketing: a keyword efficiency perspective

JOURNAL OF MARKETING ANALYTICS

IF3.5

2023-10-17

PREAI

Jiang, Pingjun

Responses to customized products: the consumers' behavioral intentions

JOURNAL OF SERVICES MARKETING

IF4.5

2015-07-13

PREAI

Jiang, Pingjun; Balasubramanian, Siva K.; Lambert, Zarrel V.

An empirical comparison of market efficiency: Electronic marketplaces vs. traditional retail formats

ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS

IF6.3

2014-03-01

PREAI

Jiang, Pingjun; Balasubramanian, Siva K.

FLUSHING ASSESSMENT TOOL (FAST): PSYCHOMETRIC PROPERTIES OF A NEW MEASURE ASSESSING FLUSHING SYMPTOMS

VALUE IN HEALTH

IF6

2009-05-01

OAAI

Kawata, A. K.; Thakkar, R.; Davidson, M. H.; Punzi, H. A.; Jiang, P.; Li, D.; Krause, S.; Padley, R.; Revicki, D. A.

How Third-Party Certification Programs Relate to Consumer Trust in Online Transactions: An Exploratory Study

PSYCHOLOGY & MARKETING

IF9.1

2008-08-01

PREAI

Jiang, Pingjun; Jones, David B.; Javie, Sharon

Customer intention to return online: price perception, attribute-level performance, and satisfaction unfolding over time

EUROPEAN JOURNAL OF MARKETING

IF5.1

2005-01-01

262

PREAI

Jiang, Pingjun; Rosenbloom, Bert

Segment-based mass customization: an exploration of a new conceptual marketing framework

INTERNET RESEARCH

IF6.8

2000-08-01

PREAI

Jiang, PJ

研究方向