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N
Nancy Spears
University of North Texas System
24
H指数
65
论文数
3.4K
被引数
0
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25
发表时间
发表时间
IF
被引数
Investigating the art-infusion effects of vintage products
PSYCHOLOGY & MARKETING
IF
9.1
2024-08-16
0
PRE
AI
Schibik, Aaron; Spears, Nancy; Strutton, David
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收藏
Using representational and abstract imagery to create regulatory fit effects
PSYCHOLOGY & MARKETING
IF
9.1
2022-10-19
5
OA
AI
Naletelich, Kelly; Ketron, Seth; Spears, Nancy; Gelves, J. Alejandro
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收藏
How preexisting beliefs and message involvement drive charitable donations: an integrated model
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2021-12-21
11
OA
AI
Van Steenburg, Eric; Spears, Nancy
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收藏
Sound-symbolic signaling of online retailer sizes: The moderating effect of shopping goals
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2021-01-01
9
PRE
AI
Ketron, Seth; Spears, Nancy
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Analogical reasoning and regulatory focus: using the creative process to enhance consumer-brand outcomes within a co-creation context
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2020-05-20
16
PRE
AI
Naletelich, Kelly; Spears, Nancy
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Schema-ing with color and temperature: The effects of color-temperature congruity and the role of non-temperature associations
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2020-05-01
17
PRE
AI
Ketron, Seth; Spears, Nancy
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收藏
Sounds like a heuristic! Investigating the effect of sound-symbolic correspondences between store names and sizes on consumer willingness-to-pay
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2019-11-01
10
PRE
AI
Ketron, Seth; Spears, Nancy
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收藏
Advertising and Pseudo-Culture: An Analysis of the Changing Portrayal of Women in Print Advertisements
JOURNAL OF MACROMARKETING
IF
2.3
2018-03-04
10
PRE
AI
Yazdanparast, Atefeh; Naderi, Iman; Spears, Nancy; Fabrize, Robert O.
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The new me or the me I'm proud of?: Impact of objective self-awareness and standards on acceptance of cosmetic procedures
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2018-02-12
7
PRE
AI
Yazdanparast, Atefeh; Spears, Nancy
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Liar, liar, my size is higher: How retailer context influences labeled size believability and consumer responses to vanity sizing
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2017-01-01
7
PRE
AI
Ketron, Seth; Spears, Nancy
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Overcoming information overload in retail environments: Imagination and sales promotion in a wine context
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2016-11-01
24
PRE
AI
Ketron, Seth; Spears, Nancy; Dai, Bo
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Three peas in the pod of consumer imagination: Purchase task, involvement, and ad information
JOURNAL OF CONSUMER BEHAVIOUR
IF
5.2
2016-06-30
11
PRE
AI
Spears, Nancy; Ketron, Seth; Ngamsiriudom, Waros
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The sweet taste of consistency in brand name sound & product/label shapes: Investigating appetitive responses in a dessert context and obstacles that suppress
JOURNAL OF BRAND MANAGEMENT
IF
4.1
2016-06-24
6
PRE
AI
Spears, Nancy; Ketron, Seth; Cowan, Kirsten
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Seeking consistency between planning orientation and situational purchase mindset
JOURNAL OF CONSUMER BEHAVIOUR
IF
5.2
2015-09-08
2
PRE
AI
Spears, Nancy; Amos, Clinton; Yazdanparast, Atefeh
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Revealing obstacles to the consumer imagination
揭示消费者想象力的障碍
JOURNAL OF CONSUMER PSYCHOLOGY
IF
6.1
2014-02-04
52
PRE
AI
Spears, Nancy; Yazdanparast, Atefeh
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Point of purchase or point of frustration? Consumer frustration tendencies and response in a retail setting
JOURNAL OF CONSUMER BEHAVIOUR
IF
5.2
2013-09-19
23
OA
AI
Van Steenburg, Eric; Spears, Nancy; Fabrize, Robert O.
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Can Consumers Forgo the Need to Touch Products? An Investigation of Nonhaptic Situational Factors in an Online Context
PSYCHOLOGY & MARKETING
IF
9.1
2012-12-03
49
PRE
AI
Yazdanparast, Atefeh; Spears, Nancy
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Need for touch and information processing strategies: An empirical examination
JOURNAL OF CONSUMER BEHAVIOUR
IF
5.2
2012-07-10
28
PRE
AI
Yazdanparast, Atefeh; Spears, Nancy
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Revisiting Western time orientations
JOURNAL OF CONSUMER BEHAVIOUR
IF
5.2
2012-02-15
4
PRE
AI
Spears, Nancy; Amos, Clinton
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GENERATING A VISCERAL RESPONSE
JOURNAL OF ADVERTISING
IF
7
2010-09-01
23
PRE
AI
Amos, Clinton; Spears, Nancy
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研究方向
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合作学者
合作期刊
J
John C. Mowen
H 指数: 45 · 论文数: 153
D
David Strutton
H 指数: 44 · 论文数: 234
G
Goutam Chakraborty
H 指数: 38 · 论文数: 337
R
Richard Germain
H 指数: 37 · 论文数: 115
A
Atefeh Yazdanparast
H 指数: 17 · 论文数: 55
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