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M

Martin Klarmann

Helmholtz Association

18H指数
72论文数
3.1K被引数
收录论文 15
发表时间
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Hybrid Adaptive Systems
errBUSINESS & INFORMATION SYSTEMS ENGINEERING
IF10.4
err2024-04-06
err0
errOAAI
errBenke, Ivo; Knierim, Michael; Adam, Marc; Beigl, Michael; Dorner, Verena; Ebner-Priemer, Ulrich; Herrmann, Manfred; Klarmann, Martin; Maedche, Alexander; Nafziger, Julia; Nieken, Petra; Pfeiffer, Jella; Puppe, Clemens; Putze, Felix; Scheibehenne, Benjamin; Schultz, Tanja; Weinhardt, Christof
err分享
err收藏
How online information search behavior and the role of tacit knowledge differ across clusters of purchase situations
errJOURNAL OF PURCHASING AND SUPPLY MANAGEMENT
IF8.7
err2023-10-01
err0
PREAI
errLueders, Maximilian; Klarmann, Martin; Wouters, Marc; Gerlach, Alicia
err分享
err收藏
Automated inference of product attributes and their importance from user-generated content: Can we replace traditional market research?
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2023-03-01
err8
PREAI
errRoelen-Blasberg, Tobias; Habel, Johannes; Klarmann, Martin
err分享
err收藏
Brand presentation order in voice shopping: Understanding the effects of sequential product presentation
errJOURNAL OF RETAILING
IF10.2
err2022-12-01
err2
PREAI
errHalbauer, Ingo; Jacob, Saskia; Klarmann, Martin
err分享
err收藏
Customer-Salesperson Price Negotiations During Exceptional Demand Contractions
errJOURNAL OF SERVICE RESEARCH
IF8.6
err2022-11-01
err11
PREAI
errCardy, Claire; Chaker, Nawar N.; Habel, Johannes; Klarmann, Martin; Ploetner, Olaf
err分享
err收藏
Benefits, discounts, features, and value as communication foci in selling: Exploring concepts, drivers, and outcomes
errJOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
IF3.5
err2022-06-23
err1
errOAAI
errKlarmann, Martin; Wouters, Marc
err分享
err收藏
How voice retailers can predict customer mood and how they can use that information
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2022-03-01
err8
PREAI
errHalbauer, Ingo; Klarmann, Martin
err分享
err收藏
Salesperson social media use in business-to-business relationships: An empirical test of an integrative framework linking antecedents and consequences
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2020-01-16
err67
PREAI
errBill, Fabian; Feurer, Sven; Klarmann, Martin
err分享
err收藏
Customer reactions to downsizing: when and how is satisfaction affected?
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2014-08-19
err31
PREAI
errHabel, Johannes; Klarmann, Martin
err分享
err收藏
What Drives Key Informant Accuracy?
errJOURNAL OF MARKETING RESEARCH
IF5
err2012-08-01
err202
PREAI
errHomburg, Christian; Klarmann, Martin; Reimann, Martin; Schilke, Oliver
err分享
err收藏
Customer Uncertainty Following Downsizing: The Effects of Extent of Downsizing and Open Communication
errJOURNAL OF MARKETING
IF10.4
err2012-05-01
err42
PREAI
errHomburg, Christian; Klarmann, Martin; Staritz, Sabine
err分享
err收藏
When Should the Customer Really Be King? On the Optimum Level of Salesperson Customer Orientation in Sales Encounters什么时候客户才是真正的王者？论销售人员在销售中顾客导向的最佳水平
errJOURNAL OF MARKETING
IF10.4
err2011-03-01
err339
errOAAI
errHomburg, Christian; Mueller, Michael; Klarmann, Martin
err分享
err收藏
When does salespeople's customer orientation lead to customer loyalty? The differential effects of relational and functional customer orientation
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2010-09-22
err178
errOAAI
errHomburg, Christian; Mueller, Michael; Klarmann, Martin
err分享
err收藏
Brand awareness in business markets: When is it related to firm performance?
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2010-09-01
err229
PREAI
errHomburg, Christian; Klarmann, Martin; Schmitt, Jens
err分享
err收藏
Responsiveness to customers and competitors: The role of affective and cognitive organizational systems
errJOURNAL OF MARKETING
IF10.4
err2007-07-01
err187
PREAI
errHomburg, Christian; Grozdanovic, Marko; Klarmann, Martin
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
C
Christian Homburg
H 指数: 87 · 论文数: 976
T
Tanja Schultz
H 指数: 77 · 论文数: 772
A
Alexander Maedche
H 指数: 64 · 论文数: 430
M
Michael Müller
H 指数: 54 · 论文数: 329
U
Ulrich Ebner‐Priemer
H 指数: 52 · 论文数: 284
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