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科言猫学术研究的AI总结
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B

Brian R. Murtha

Towson University

9H指数
22论文数
669被引数
收录论文 7
发表时间
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Secondary Selling: Beyond the Salesperson-Customer Dyad
errJOURNAL OF MARKETING
IF10.4
err2023-02-27
err9
PREAI
errBurchett, Molly R.; Murtha, Brian; Kohli, Ajay K.
err分享
err收藏
The Joint and Multilevel Effects of Training and Incentives from Upstream Manufacturers on Downstream Salespeople's Efforts
errJOURNAL OF MARKETING RESEARCH
IF5
err2020-06-24
err15
PREAI
errMagnotta, Sarah; Murtha, Brian; Challagalla, Goutam
err分享
err收藏
Selling to Barricaded Buyers
errJOURNAL OF MARKETING
IF10.4
err2019-09-11
err45
PREAI
errChase, Kevin S.; Murtha, Brian
err分享
err收藏
Clustering, Knowledge Sharing, and Intrabrand Competition: A Multiyear Analysis of an Evolving Franchise System
errJOURNAL OF MARKETING
IF10.4
err2018-01-01
err24
PREAI
errButt, Moeen Naseer; Antia, Kersi D.; Murtha, Brian R.; Kashyap, Vishal
err分享
err收藏
Control system diversity: Implications for selling centers
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2014-09-01
err4
PREAI
errMurtha, Brian R.; Shervani, Tasadduq A.; Challagalla, Goutam N.; Kirkman, Bradley L.
err分享
err收藏
Marketing Doctrine: A Principles-Based Approach to Guiding Marketing Decision Making in Firms
errJOURNAL OF MARKETING
IF10.4
err2014-07-01
err77
PREAI
errChallagalla, Goutam; Murtha, Brian R.; Jaworski, Bernard
err分享
err收藏
Emotional Intelligence in Marketing Exchanges
errJOURNAL OF MARKETING
IF10.4
err2011-01-01
err179
PREAI
errKidwell, Blair; Hardesty, David M.; Murtha, Brian R.; Sheng, Shibin
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
B
Bradley L. Kirkman
H 指数: 60 · 论文数: 150
A
Ajay K. Kohli
H 指数: 44 · 论文数: 115
B
Bernard J. Jaworski
H 指数: 41 · 论文数: 133
D
David M. Hardesty
H 指数: 29 · 论文数: 79
S
Shibin Sheng
H 指数: 27 · 论文数: 69
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