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B

Berend Wierenga

Erasmus University Rotterdam

36H指数
292论文数
4.3K被引数
收录论文 20
发表时间
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Competitive strategies in the motion picture industry: An ABM to study investment decisions
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2017-03-01
err11
errOAAI
errDelre, Sebastiano A.; Panico, Claudio; Wierenga, Berend
err分享
err收藏
Of video games, music, movies, and celebrities
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2016-06-01
err5
errOAAI
errEliashberg, Jehoshua; Hennig-Thurau, Thorsten; Weinberg, Charles B.; Wierenga, Berend
err分享
err收藏
Supporting Creative Problem Solving with a Case-Based Reasoning System使用基于案例的推理系统支持创造性的问题解决
errinformation management
IF6.2
err2014-12-05
err45
PREAI
errAlthuizen, Niek; Wierenga, Berend
err分享
err收藏
A Partially Hidden Markov Model of Customer Dynamics for CLV Measurement
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2013-08-01
err33
PREAI
errRomero, Jaime; van der Lans, Ralf; Wierenga, Berend
err分享
err收藏
Help that is not recognized: Harmful neglect of decision support systems
errDECISION SUPPORT SYSTEMS
IF6.8
err2012-12-01
err13
PREAI
errAlthuizen, Niek; Reichel, Astrid; Wierenga, Berend
err分享
err收藏
The effects of process and outcome accountability on judgment process and performance过程和结果问责对判断过程和绩效的影响
errORGANIZATIONAL BEHAVIOR AND HUMAN DECISION PROCESSES
IF3.8
err2011-07-01
err64
PREAI
errde Langhe, Bart; van Osselaer, Stijn M. J.; Wierenga, Berend
err分享
err收藏
A Viral Branching Model for Predicting the Spread of Electronic Word of Mouth
errthe academy of marketing science
IF4.9
err2010-03-01
err139
errOAAI
errvan der Lans, Ralf; van Bruggen, Gerrit; Eliashberg, Jehoshua; Wierenga, Berend
err分享
err收藏
Dashboards as a Service Why, What, How, and What Research Is Needed?
errJOURNAL OF SERVICE RESEARCH
IF8.6
err2009-08-17
err188
PREAI
errPauwels, Koen; Ambler, Tim; Clark, Bruce H.; LaPointe, Pat; Reibstein, David; Skiera, Bernd; Wierenga, Berend; Wiesel, Thorsten
err分享
err收藏
Sales promotions and channel coordination促销和渠道协调
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2009-08-01
err41
errOAAI
errWierenga, Berend; Soethoudt, Han
err分享
err收藏
Demand-driven scheduling of movies in a multiplex
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2009-06-01
err41
errOAAI
errEliashberg, Jehoshua; Hegie, Quintus; Ho, Jason; Huisman, Dennis; Miller, Steven J.; Swami, Sanjeev; Weinberg, Charles B.; Wierenga, Berend
err分享
err收藏
Virtual communities: A marketing perspective
errDECISION SUPPORT SYSTEMS
IF6.8
err2009-06-01
err431
PREAI
errde Valck, Kristine; van Bruggen, Gerrit H.; Wierenga, Berend
err分享
err收藏
Evolutionary approach to the development of decision support systems in the movie industry
errDECISION SUPPORT SYSTEMS
IF6.8
err2009-04-01
err10
PREAI
errEliashberg, Jehoshua; Swami, Sanjeev; Weinberg, Charles B.; Wierenga, Berend
err分享
err收藏
The effect of the marketing-R&D The critical role of interface on new product performance: Resources and scope
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2008-03-01
err65
PREAI
errLeenders, Mark A. A. M.; Wierenga, Berend
err分享
err收藏
The effectiveness of different mechanisms for integrating marketing and R&D
errJOURNAL OF PRODUCT INNOVATION MANAGEMENT
IF8
err2003-09-26
err177
PREAI
errLeenders, MAAM; Wierenga, B
err分享
err收藏
Bridging the marketing theory-practice gap with marketing engineering用营销工程弥合营销理论与实践的差距
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2002-02-01
err26
errOAAI
errLilien, GL; Rangaswamy, A; van Bruggen, GH; Wierenga, B
err分享
err收藏
Broadening the perspective on marketing decision models
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2000-09-01
err18
PREAI
errvan Bruggen, GH; Wierenga, B
err分享
err收藏
MOVIEMOD: An implementable decision-support system for prerelease market evaluation of motion pictures
errthe academy of marketing science
IF4.9
err2000-08-01
err155
errOAAI
errEliashberg, J; Jonker, JJ; Sawhney, MS; Wierenga, B
err分享
err收藏
The success of marketing management support systems
errthe academy of marketing science
IF4.9
err1999-08-01
err52
PREAI
errWierenga, B; Van Bruggen, GH; Staelin, R
err分享
err收藏
The dependent variable in research into the effects of creativity support systems: Quality and quantity of ideas
errMIS QUARTERLY
IF6
err1998-03-01
err43
PREAI
errWierenga, B; van Bruggen, GH
err分享
err收藏
Case-based reasoning systems: From automation to decision-aiding and stimulation基于案例的推理系统: 从自动化到辅助决策和激励
errIEEE TRANSACTIONS ON KNOWLEDGE AND DATA ENGINEERING
IF10.4
err1997-01-01
err30
errOAAI
errDutta, S; Wierenga, B; Dalebout, A
err分享
err收藏

研究方向

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合作学者
合作期刊
G
Gary L. Lilien
H 指数: 58 · 论文数: 294
T
Thorsten Hennig‐Thurau
H 指数: 53 · 论文数: 212
R
Richard Staelin
H 指数: 53 · 论文数: 158
K
Koen Pauwels
H 指数: 47 · 论文数: 216
J
Jehoshua Eliashberg
H 指数: 45 · 论文数: 107
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