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S

Srinath Gopalakrishna

University of Missouri System

19H指数
43论文数
1.9K被引数
收录论文 11
发表时间
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Hunting for new customers: Assessing the drivers of effective salesperson prospecting and conversion
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2022-10-01
err5
PREAI
errGopalakrishna, Srinath; Crecelius, Andrew T.; Patil, Ashutosh
err分享
err收藏
Driving participation and investment in B2B trade shows: The organizer view
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2022-03-01
err13
errOAAI
errCortez, Roberto Mora; Johnston, Wesley J.; Gopalakrishna, Srinath
err分享
err收藏
Managing customer engagement at trade shows
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2019-08-01
err34
PREAI
errGopalakrishna, Srinath; Malthouse, Edward C.; Lawrenc, Justin M.
err分享
err收藏
An exploratory study of attendee activities at a business trade show
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2010-04-13
err46
PREAI
errGopalakrishna, Srinath; Roster, Catherine A.; Sridhar, Shrihari
err分享
err收藏
Use of relationship marketing programs in building customer-salesperson and customer-firm relationships: Differential influences on financial outcomes
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2007-09-01
err194
PREAI
errPalmatier, Robert W.; Scheer, Lisa K.; Houston, Mark B.; Evans, Kenneth R.; Gopalakrishna, Srinath
err分享
err收藏
Optimal pricing strategies for an automotive aftermarket retailer
errJOURNAL OF MARKETING RESEARCH
IF5
err2006-11-01
err24
PREAI
errMantrala, Murali K.; Seetharaman, P. B.; Kaul, Rajeeve; Gopalakrishna, Srinath; Stam, Antonie
err分享
err收藏
A three-stage model of integrated marketing communications at the marketing-sales interface
errJOURNAL OF MARKETING RESEARCH
IF5
err2006-11-01
err99
PREAI
errSmith, Timothy M.; Gopalakrishna, Srinath; Chatterjee, Rabikar
err分享
err收藏
Returns on business-to-business relationship marketing investments: Strategies for leveraging profits企业对企业关系营销投资的回报: 利用利润的策略
errthe academy of marketing science
IF4.9
err2006-09-01
err153
PREAI
errPalmatier, Robert W.; Gopalakrishna, Srinath; Houston, Mark B.
err分享
err收藏
The complementary effect of trade shows on personal selling
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2004-03-01
err73
PREAI
errSmith, TM; Gopalakrishna, S; Smith, PM
err分享
err收藏
TRADE SHOW GUIDELINES FOR SMALLER FIRMS
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err1993-11-01
err32
PREAI
errWILLIAMS, JD; GOPALAKRISHNA, S; COX, JM
err分享
err收藏
A COMMUNICATIONS RESPONSE MODEL FOR A MATURE INDUSTRIAL-PRODUCT - APPLICATION AND IMPLICATIONS
errJOURNAL OF MARKETING RESEARCH
IF5
err1992-05-01
err34
PREAI
errGOPALAKRISHNA, S; CHATTERJEE, R
err分享
err收藏

研究方向

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合作学者
合作期刊
R
Robert W. Palmatier
H 指数: 57 · 论文数: 245
W
Wesley J. Johnston
H 指数: 55 · 论文数: 327
E
Edward C. Malthouse
H 指数: 50 · 论文数: 224
K
Kenneth R. Evans
H 指数: 36 · 论文数: 149
M
Mark B. Houston
H 指数: 36 · 论文数: 93
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