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Patrick van Esch

Coastal Carolina University

32H指数
108论文数
3.6K被引数
收录论文 51
发表时间
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Synthetic Scarcity and Its Discontent合成稀缺及其不满
errAustralasian Marketing Journal
IF3.8
err2026-04-09
err0
PREAI
errPatrick van Esch; Yuanyuan (Gina) Cui; Jerome Christia; Paul Clark; Christo Bisschoff; Colette Gallagher
err分享
err收藏
From agentic AI to AI-orchestrated organizations: Understanding the next surge in artificial intelligence从自主智能体AI到AI编排组织：理解人工智能的下一波浪潮
errBusiness Horizons
IF7
err2026-03-11
err0
errOAAI
errPatrick van Esch
err分享
err收藏
Virtual Social Influencer Scale Development and Validation: An Algorithmic Approach虚拟社会影响者量表的开发与验证：一种算法方法
errAustralasian Marketing Journal
IF3.8
err2026-02-27
err0
PREAI
errPatrick van Esch; Yuanyuan (Gina) Cui; Denni Arli; Brad Eskridge
err分享
err收藏
Consumer Perceptions of GenAI in Service Delivery: Scale Development and Validation消费者对服务交付中GenAI的感知：量表开发与验证
errAustralasian Marketing Journal
IF3.8
err2025-12-10
err0
PREAI
errPatrick van Esch; Yuanyuan (Gina) Cui; Denni Arli; Brad Eskridge
err分享
err收藏
The end of search as we know it: Only those chosen by AI agents will survive in the delegate economy我们所熟知的搜索的终结：在代理经济中，只有被AI agents选中的那些才能生存。
errBusiness Horizons
IF7
err2025-11-27
err0
errOAAI
errYuanyuan (Gina) Cui; Patrick van Esch
err分享
err收藏
Peer Interactions in Self-Service Contexts: Comfort, Trust and Competence as Drivers of Post-Help Customer Citizenship Behaviours自助服务情境中的同伴互动：舒适感、信任和胜任力作为后帮助期顾客公民行为的驱动因素
errAustralasian Marketing Journal
IF3.8
err2025-11-21
err0
errOAAI
errEstelle Van Tonder; Yuanyuan (Gina) Cui; Patrick van Esch; Stephen Saunders
err分享
err收藏
Disentangling Uncertainty in Mysterious Consumption解开神秘消费中的不确定性
errAustralasian Marketing Journal
IF3.8
err2025-11-12
err0
PREAI
errYishan Zhang; Yuanyuan (Gina) Cui; Patrick van Esch
err分享
err收藏
NFT valuation appreciation: the role of implicit theoryNFT估值升值：内隐理论的作用
errInternational Journal of Bank Marketing
IF6.9
err2025-08-14
err0
PREAI
errYuanyuan (Gina) Cui; Patrick van Esch
err分享
err收藏
Arousing Imagery and Mindset Shape Relationship and Intimacy Satisfaction唤起意象与心态塑造关系和亲密满意度
errAustralasian Marketing Journal
IF3.8
err2025-07-23
err0
PREAI
errPatrick van Esch; Yuanyuan (Gina) Cui
err分享
err收藏
Simulated responses in reality-enhancing technologies: Scale development and validation增强现实技术在模拟响应中的尺度开发与验证
errInternational Journal of Information Management
IF27
err2025-05-19
err0
PREAI
errErol Pala; Sommer Kapitan; Patrick van Esch
err分享
err收藏
The diminishing halo effect: Celebrities and negative events in marketing
errBUSINESS HORIZONS
IF7
err2025-03-01
err0
PREAI
errCui, Yuanyuan (Gina); van Esch, Patrick; Eskridge, Brad; Ladlow, Cleone; Northey, Gavin
err分享
err收藏
Political Ideology and Anthropomorphized Servant Versus Partner Brand Roles
errAUSTRALASIAN MARKETING JOURNAL
IF3.8
err2024-09-08
err0
PREAI
errCui, Yuanyuan (Gina); van Esch, Patrick; Harvey, Eric; Eskridge, Brad; Sleep, Stefan; Phichit, Xinnouvat
err分享
err收藏
How to build a competitive advantage for your brand using generative AI如何使用生成式AI为您的品牌建立竞争优势
errBUSINESS HORIZONS
IF7
err2024-09-01
err19
PREAI
errCui, Yuanyuan (Gina); van Esch, Patrick; Phelan, Steven
err分享
err收藏
Using Artificial Intelligence (AI) to Implement Diversity, Equity and Inclusion (DEI) into Marketing Materials: The 'CONSIDER' Framework使用人工智能 (AI) 在营销材料中实现多样性、公平性和包容性 (DEI): “考虑” 框架
errAUSTRALASIAN MARKETING JOURNAL
IF3.8
err2024-04-04
err7
PREAI
errvan Esch, Patrick; Cui, Yuanyuan (Gina); Heilgenberg, Kerstin
err分享
err收藏
Donor happiness comes from afar: The role of donation beneficiary social distance and benevolence
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2023-12-01
err1
PREAI
errDas, Gopal; van Esch, Patrick; Jain, Shailendra Pratap; Cui, Yuanyuan (Gina)
err分享
err收藏
Can behavioral biometrics make everyone happy?
errBUSINESS HORIZONS
IF7
err2023-09-01
err5
PREAI
errKilloran, Jayson; Cui, Yuanyuan (Gina); Park, Andrew; van Esch, Patrick; Kietzmann, Jan
err分享
err收藏
Disruptive AI: the response depends on the buyer's political ideology
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2023-08-29
err5
PREAI
errvan Esch, Patrick
err分享
err收藏
Anthropomorphizing religious advertising: The moderating role of political ideology拟人化宗教广告: 政治意识形态的调节作用
errPSYCHOLOGY & MARKETING
IF9.1
err2022-10-10
err7
PREAI
errvan Esch, Patrick; Cui, Yuanyuan (Gina); Arli, Denni; Hutchins, Jennifer
err分享
err收藏
Guest editorial: Artificial intelligence in financial services marketing
errINTERNATIONAL JOURNAL OF BANK MARKETING
IF6.9
err2022-09-01
err11
errOAAI
errMogaji, Emmanuel; Farquhar, Jillian Dawes; van Esch, Patrick; Durodie, Clara; Perez-Vega, Rodrigo
err分享
err收藏
Sexism in the silences at Australian Universities: Parental leave in name, but not in practice
errGENDER WORK AND ORGANIZATION
IF3
err2022-07-02
err6
PREAI
errDuffy, Sarah; O'Shea, Michelle; Bowyer, Dorothea; van Esch, Patrick
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
Jan Kietzmann
H 指数: 42 · 论文数: 148
J
J. Stewart Black
H 指数: 41 · 论文数: 128
E
Emmanuel Mogaji
H 指数: 41 · 论文数: 322
A
Andrew Park
H 指数: 40 · 论文数: 201
D
Denni Arli
H 指数: 37 · 论文数: 139
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