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D

Douglas Bowman

Emory University

16H指数
34论文数
2.4K被引数
收录论文 13
发表时间
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Suspicious online product reviews: An empirical analysis of brand and product characteristics using Amazon data
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2023-12-01
err3
PREAI
errKo, Eunhee Emily; Bowman, Douglas
err分享
err收藏
The impact of introducing a customer loyalty program on category sales and profitability
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2022-01-01
err23
PREAI
errLin, Chen; Bowman, Douglas
err分享
err收藏
Online/offline information search patterns and outcomes for services
errJOURNAL OF SERVICES MARKETING
IF4.5
err2019-10-03
err9
PREAI
errVinhas, Alberto Sa; Bowman, Douglas
err分享
err收藏
Evaluating marketplace synergies of ingredient brand alliances评估配料品牌联盟的市场协同效应
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2018-12-01
err10
PREAI
errKoschmann, Anthony; Bowman, Douglas
err分享
err收藏
CRM implementation: Effectiveness issues and insights
errJOURNAL OF SERVICE RESEARCH
IF8.6
err2006-11-01
err128
PREAI
errBohling, Timothy; Bowman, Douglas; LaValle, Steve; Mittal, Vikas; Das Narayandas; Ramani, Girish; Varadarajan, Rajan
err分享
err收藏
Linking customer management effort to customer profitability in business markets
errJOURNAL OF MARKETING RESEARCH
IF5
err2004-11-01
err155
PREAI
errBowman, D; Narayandas, D
err分享
err收藏
Determinants of product-use compliance behavior
errJOURNAL OF MARKETING RESEARCH
IF5
err2004-08-01
err61
PREAI
errBowman, D; Heilman, CM; Seetharaman, PB
err分享
err收藏
Segmenting consumers using multiple-category purchase data
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2002-09-01
err19
PREAI
errHeilman, CM; Bowman, D
err分享
err收藏
Managing customer-initiated contacts with manufacturers: The impact on share of category requirements and word-of-mouth behavior
errJOURNAL OF MARKETING RESEARCH
IF5
err2001-08-01
err249
errOAAI
errBowman, D; Narayandas, D
err分享
err收藏
Cross-national empirical generalization in business services buying behavior
errJOURNAL OF INTERNATIONAL BUSINESS STUDIES
IF9
err2000-12-01
err28
PREAI
errBowman, D; Farley, JU; Schmittlein, DC
err分享
err收藏
The evolution of brand preferences and choice behaviors of consumers new to a market
errJOURNAL OF MARKETING RESEARCH
IF5
err2000-05-01
err149
PREAI
errHeilman, CM; Bowman, D; Wright, GP
err分享
err收藏
Buyer behavior in business-to-business services: The case of foreign exchange
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err1997-12-01
err9
PREAI
errBowman, D; Lele-Pingle, S
err分享
err收藏
Order of entry as a moderator of the effect of the marketing mix on market share
errthe academy of marketing science
IF4.9
err1996-08-01
err106
PREAI
errBowman, D; Gatignon, H
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
陈琳 封面图
陈琳 (Lin Chen)
H 指数: 57 · 论文数: 529
J
John U. Farley
H 指数: 48 · 论文数: 202
H
Hubert Gatignon
H 指数: 42 · 论文数: 145
V
Vikas Mittal
H 指数: 39 · 论文数: 309
R
Rajan Varadarajan
H 指数: 25 · 论文数: 62
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