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B

Brett Martin

queensland university of technology business school, , brisbane,

41H指数
156论文数
5.9K被引数
收录论文 40
发表时间
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Repetition-based impairment effects: when advertising repetition reduces recognition memory for competitor brands重复性损害效应：当广告重复降低竞争对手品牌再认记忆时
errEuropean Journal of Marketing
IF5.1
err2025-08-21
err0
errOAAI
errHyun Seung Jin; Clinton S. Weeks; Yun-Oh Whang; Hyoje Jay Kim; Brett Martin; Nicolas Pontes
err分享
err收藏
Cryptocurrency Research: A Conceptual Model for Future Research加密货币研究：未来研究的一个概念模型
errPsychology & Marketing
IF9.1
err2025-08-20
err0
errOAAI
errBrett A. S. Martin; Polymeros Chrysochou; Carolyn A. Strong; Adam J. Mills
err分享
err收藏
Social isolation and risk-taking behavior: The case of COVID-19 and cryptocurrency社会隔离与冒险行为: 以新型冠状病毒肺炎和加密货币为例
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2024-11-01
err1
errOAAI
errLavan, Thusyanthy; Martin, Brett A. S.; Lim, Weng Marc; Hollebeek, Linda D.
err分享
err收藏
What motivates crypto likes? How assessment regulatory mode increases social media engagement with crypto assets
errPSYCHOLOGY & MARKETING
IF9.1
err2024-08-26
err0
errOAAI
errMathmann, Frank; Chrysochou, Polymeros; Tiganis, Antonios; Martin, Brett A. S.
err分享
err收藏
The regulatory fit effect on consumer preferences for price discounts and bonus packs
errPSYCHOLOGY & MARKETING
IF9.1
err2024-08-01
err0
errOAAI
errYao, Jun; Wang, Di; Martin, Brett A. S.
err分享
err收藏
Effects of dispositional greed and need for cognition on consumer judgments of cryptocurrency and stocks
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2024-06-12
err1
errOAAI
errMartin, Brett A. S.; Chrysochou, Polymeros; Strong, Carolyn
err分享
err收藏
Blurring of boundaries: Consumer self-narratives in digital virtual leisure
errINTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF7.6
err2024-02-08
err0
errOAAI
errSusilo, Tifani; Mathews, Shane; Luck, Edwina; Martin, Brett; Letheren, Kate; Nguyen, Han
err分享
err收藏
Defining Biometrics With Privacy and Benefits: A Research Agenda for Academics and Public Policy Makers
errAUSTRALASIAN MARKETING JOURNAL
IF3.8
err2023-04-19
err1
errOAAI
errPayne, Ryan; Martin, Brett A. S.; Tuzovic, Sven; Wang, Shasha
err分享
err收藏
Purchase intention of organic foods: are lifestyles of health and sustainability the reason for my purchase decision?
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2022-08-31
err25
PREAI
errKaur, Jaspreet; Lavuri, Rambabu; Thaichon, Park; Martin, Brett
err分享
err收藏
Cortical entrainment to speech produced by cochlear implant talkers and normal-hearing talkers
errFRONTIERS IN NEUROSCIENCE
IF3.2
err2022-08-09
err0
errOAAI
errRaghavendra, Shruthi; Lee, Sungmin; Chun, Hyungi; Martin, Brett A.; Tan, Chin-Tuan
err分享
err收藏
Crypto freedom! Effects of trait reactance and regulation content on intention to buy cryptocurrency
errPERSONALITY AND INDIVIDUAL DIFFERENCES
IF2.6
err2022-08-01
err10
errOAAI
errMartin, Brett A. S.; Chrysochou, Polymeros; Strong, Carolyn
err分享
err收藏
Dark personalities and Bitcoin®: The influence of the Dark Tetrad on cryptocurrency attitude and buying intention
errPERSONALITY AND INDIVIDUAL DIFFERENCES
IF2.6
err2022-04-01
err40
errOAAI
errMartin, Brett A. S.; Chrysochou, Polymeros; Strong, Carolyn; Wang, Di; Yao, Jun
err分享
err收藏
Effects of Materialism on Brand-Related User-Generated Content and Positive WOM on Social Media
errAUSTRALASIAN MARKETING JOURNAL
IF3.8
err2021-11-18
err5
PREAI
errNguyen, Han; Martin, Brett A. S.; Kerr, Gayle
err分享
err收藏
The effects of crowdedness and safety measures on restaurant patronage choices and perceptions in the COVID-19 pandemic
errINTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT
IF8.3
err2021-05-01
err58
errOAAI
errWang, Di; Yao, Jun; Martin, Brett A. S.
err分享
err收藏
What you touch, touches you: The influence of haptic attributes on consumer product impressions
errPSYCHOLOGY & MARKETING
IF9.1
err2020-11-24
err34
errOAAI
errRanaweera, Achini T.; Martin, Brett A. S.; Jin, Hyun S.
err分享
err收藏
The influence of consumer anthropomorphism on attitudes towards artificial intelligence trip advisors
errJOURNAL OF HOSPITALITY AND TOURISM MANAGEMENT
IF7.8
err2020-09-01
err47
errOAAI
errMartin, Brett A. S.; Jin, Hyun Seung; Wang, Di; Nguyen, Han; Zhan, Kai; Wang, Ying Xian
err分享
err收藏
Do Discount Presentations Influence Gift Purchase Intentions and Attitudes of Chinese Outbound Tourists?
errJOURNAL OF TRAVEL RESEARCH
IF7
err2020-05-06
err17
errOAAI
errWang, Di; Martin, Brett A. S.; Yao, Jun
err分享
err收藏
A Cinderella Story: How Past Identity Salience Boosts Demand for Repurposed Products灰姑娘的故事: 过去的身份显着性如何促进对重新用途产品的需求
errJOURNAL OF MARKETING
IF10.4
err2019-09-04
err55
errOAAI
errKamleitner, Bernadette; Thurridl, Carina; Martin, Brett A. S.
err分享
err收藏
Why do consumers research their ancestry? Do self-uncertainty and the need for closure influence consumer's involvement in ancestral products?
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2019-06-01
err7
errOAAI
errStrong, Carolyn A.; Martin, Brett A. S.; Jin, Hyun Seung; Greer, Dominique; O'Connor, Peter
err分享
err收藏
The relationship between narcissism and consumption behaviors: A comparison of measures
errPERSONALITY AND INDIVIDUAL DIFFERENCES
IF2.6
err2019-04-01
err13
PREAI
errMartin, Brett A. S.; Jin, Hyun Seung; O'Connor, Peter J.; Hughes, Chris
err分享
err收藏

研究方向

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合作学者
合作期刊
W
Weng Marc Lim
H 指数: 75 · 论文数: 412
R
Richard Wootton
H 指数: 63 · 论文数: 438
L
Linda D. Hollebeek
H 指数: 60 · 论文数: 185
J
Jocalyn Clark
H 指数: 53 · 论文数: 436
R
Robert K. Swihart
H 指数: 50 · 论文数: 243
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