Tiny brands, big challenges: The limits of loyalty and the role of penetration in driving growth小型品牌，巨大挑战：忠诚度的局限性以及渗透在推动增长中的作用Journal of Business ResearchIF9.82025-11-240OAAI
How categories grow: The behavioural drivers of revenue growth如何实现品类增长：收入增长的驱动行为JOURNAL OF BUSINESS RESEARCHIF9.82025-06-010OAAI
A rising tide lifts all boats: the role of share and category changes in managing organic sales growthJOURNAL OF STRATEGIC MARKETINGIF3.12021-01-051OAAI
Estimating the value of passing trade from pedestrian densityJOURNAL OF RETAILING AND CONSUMER SERVICESIF13.12019-01-017OAAI
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