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J

John Dawes

adelaide university
H指数:25
被引数:2,030
浏览量:0

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Identifying the link between bank’s customer satisfaction scores and switching rates

识别银行客户满意度评分与转换率之间的关联

2026-04-070
PRE
How to identify line extensions that survive

如何识别能够存活的品牌延伸

2025-09-220
OA
Does size matter: how product assortment size is related to brand performance

尺寸是否重要:产品组合规模如何与品牌绩效相关

2025-09-020
OA
How categories grow: The behavioural drivers of revenue growth

如何实现品类增长:收入增长的驱动行为

2025-06-010
OAAI
Predicting transitions in alcohol buying behaviour
2025-04-010
OA
Why are satisfied buyers not necessarily loyal?
2024-11-081
PRE
Are there generalizable patterns in line extension performance?
2024-07-160
PRE
The market-based assets theory of brand competition
2024-01-019
OA
How loyalty extends across product categories
2021-08-1410
PREAI
The unbearable lightness of buying
2021-08-119
OA
Extended conditional trend analysis: Predicting triple period buyer flows with a tri-variate NBD model
2021-07-222
PREAI
The long-term erosion of repeat-purchase loyalty
2020-11-3014
OAAI
Fundamental basket size patterns and their relation to retailer performance
2020-05-0113
PREAI
A comparison of brand loyalty between on the go and take-home consumption purchases

外出和带回家消费购买的品牌忠诚度比较

2020-03-018
PREAI
The effects of competitive context on consumer response to price changes
2020-02-045
PREAI
Portfolios: Patterns in brand penetration, market share, and hero product variants
2018-03-0117
PREAI