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K

Kyung Hoon Kim

e assist university

34H指数
191论文数
3.3K被引数
收录论文 29
发表时间
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How perceived value and quality influence adoption of AI-generated educational video for children’s safety clothing: The roles of attitude, self-efficacy, and sense of safety感知价值和质量对儿童安全服装AI生成教育视频采纳的影响：态度、自我效能感和安全感的作用
errJournal of Global Fashion Marketing
IF5.5
err2026-06-16
err0
PREAI
errNeulonbit Oh; Qi Jiang; Eunju Ko; Charles R. Taylor; Kyung Hoon Kim
err分享
err收藏
Understanding behavioral intentions toward AI-generated safety clothing: The role of safety concern, perceived safety clothing attributes and color理解对AI生成安全服装的行为意向：安全关注、感知的安全服装属性和颜色的作用
errJournal of Global Fashion Marketing
IF5.5
err2026-03-06
err0
PREAI
errQi Jiang; Neulonbit Oh; Eunju Ko; Charles R. Taylor; Kyung Hoon Kim
err分享
err收藏
AI transformation and AI adoption intention in B2B environmentPark, D.H.; Jiang, Q.; Ko, E.; Son, S.C.; Kim, K.H. B2B环境中的AI转型与AI采纳意向。J. Glob. Sch. Mark. Sci. Bridg. Asia World 2025, 35, 439–457. [Google Scholar] [CrossRef]
errJOURNAL OF GLOBAL SCHOLARS OF MARKETING SCIENCE
IF0
err2025-09-01
err0
PREAI
errPark, Dong Hwan; Jiang, Qi; Ko, Eunju; Son, Sang Chul; Kim, Kyung Hoon
err分享
err收藏
Consumption of digital virtual fashion goods in metaverse
errglobal marketing
IF5.5
err2025-02-13
err0
PREAI
errBae, Sung Hun (Kevin); Kim, Kyung Hoon; Cho, Erin
err分享
err收藏
Clothing design factors, aesthetic experience, and preference: Additional insights from neuromarketing in civil defense clothing
errglobal marketing
IF5.5
err2024-10-28
err0
errOAAI
errKo, Eunju; Lee, Eun-Ju; Kim, Kyung Hoon; Oh, Neulonbit; Yin, Meiling
err分享
err收藏
Roles of value co-creation on social platforms in driving participating businesses' sustainable competitive advantage and performance社交平台价值共创对参与企业持续竞争优势和绩效的驱动作用
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2024-09-06
err1
PREAI
errLiu, Honglei; Choi, Chang Suk; Kim, Kyung Hoon
err分享
err收藏
Exploring the brand experience in the metaverse under the perspective of technology acceptance model
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2024-08-02
err0
PREAI
errYu, Xiaolei; Cheng, Xuxiang; Kim, Kyung Hoon; Wang, Huanzhang
err分享
err收藏
The metaverse experience in luxury brands
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2023-05-01
err31
PREAI
errJiang, Qi; Kim, Miyea; Ko, Eunju; Kim, Kyung Hoon
err分享
err收藏
The effect of perceived agility on intention to reuse Omni-channel: Focused on mediating effect of integration quality of Omni-channel
errglobal marketing
IF5.5
err2021-07-21
err23
PREAI
errSon, Sang-chul; Bae, Joonheui; Kim, Kyung Hoon
err分享
err收藏
Innovative digital marketing management in B2B markets
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2021-05-01
err13
PREAI
errKim, Kyung Hoon; Moon, Hakil
err分享
err收藏
The influence of flow experience in the augmented reality context on psychological ownership
errINTERNATIONAL JOURNAL OF ADVERTISING
IF5.9
err2021-01-15
err62
PREAI
errYuan, Chunlin; Wang, Shuman; Yu, Xiaolei; Kim, Kyung Hoon; Moon, Hakil
err分享
err收藏
Study on the influencing of B2B parasocial relationship on repeat purchase intention in the online purchasing environment: An empirical study of B2B E-commerce platform
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2021-01-01
err54
PREAI
errYuan, Chunlin; Moon, Hakil; Wang, Shuman; Yu, Xiaolei; Kim, Kyung Hoon
err分享
err收藏
Third-party organization endorsement impacts on perceived value and B2B customer loyalty第三方组织认可对感知价值和B2B客户忠诚度的影响
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2020-10-01
err25
PREAI
errYuan, Chun Lin; Moon, Hakil; Kim, Kyung Hoon; Wang, Shuman; Yu, Xiaolei
err分享
err收藏
The effect of sustainable certification reputation on consumer behavior in the fashion industry: Focusing on the mechanism of congruence
errglobal marketing
IF5.5
err2020-02-27
err22
PREAI
errLee, Eung Jin; Bae, Joonheui; Kim, Kyung Hoon
err分享
err收藏
Corporate sustainability management under market uncertainty市场不确定性下的企业可持续发展管理
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2019-10-04
err22
PREAI
errLiu, Honglei; Kim, Sang Jin; Wang, Huanzhang; Kim, Kyung Hoon
err分享
err收藏
Corporate sustainability efforts and e-WOM intentions in social platforms
errINTERNATIONAL JOURNAL OF ADVERTISING
IF5.9
err2019-05-16
err20
PREAI
errChoi, Chang Suk; Cho, Yoon-Na; Ko, Eunju; Kim, Sang Jin; Kim, Kyung Hoon; Sarkees, Matthew E.
err分享
err收藏
Affective value of game items: a mood management and selective exposure approach
errINTERNET RESEARCH
IF6.8
err2019-04-01
err22
PREAI
errBae, Joonheui; Kim, Sang Jin; Kim, Kyung Hoon; Koo, Dong-Mo
err分享
err收藏
Relationship between service quality and customer equity in traditional markets
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2016-09-01
err37
PREAI
errWang, Huanzhang; Kim, Kyung Hoon; Ko, Eunju; Liu, Honglei
err分享
err收藏
Customer equity and value management of global brands: Bridging theory and practice from financial and marketing perspectives: Introduction to a Journal of Business Research Special Section
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2016-09-01
err22
PREAI
errDi Benedetto, C. Anthony; Kim, Kyung Hoon
err分享
err收藏
Do Confucian principles enhance sustainable marketing and customer equity?儒家原则是否增强了可持续营销和客户资产？
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2016-09-01
err40
PREAI
errSun, Yang; Garrett, Tony C.; Kim, Kyung Hoon
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
C
Charles R. Taylor
H 指数: 62 · 论文数: 396
M
Myoung Soo Kim
H 指数: 52 · 论文数: 2.6K
E
Eunju Ko
H 指数: 48 · 论文数: 309
C
C. Anthony Di Benedetto
H 指数: 45 · 论文数: 469
H
Honglei Liu
H 指数: 32 · 论文数: 210
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