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A

Andreas Kaplan

hesam universite

36H指数
137论文数
3.1W被引数
收录论文 29
发表时间
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To Be or Not to Be: Will Virtual Worlds and the Metaverse Gain Lasting Traction?成为或不成为: 虚拟世界和元宇宙会获得持久的吸引力吗？
errCALIFORNIA MANAGEMENT REVIEW
IF7.3
err2024-07-23
err1
PREAI
errKaplan, Andreas; Haenlein, Michael
err分享
err收藏
Examining artificial intelligence (AI) technologies in marketing via a global lens: Current trends and future research opportunities通过全球视角检查营销中的人工智能 (AI) 技术: 当前趋势和未来研究机会
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2022-06-01
err70
errOAAI
errKopalle, Praveen K.; Gangwar, Manish; Kaplan, Andreas; Ramachandran, Divya; Reinartz, Werner; Rindfleisch, Aric
err分享
err收藏
Guest Editorial: Business Ethics in the Era of Artificial Intelligence客座社论: 人工智能时代的商业道德
errJOURNAL OF BUSINESS ETHICS
IF6.7
err2022-02-16
err27
PREAI
errHaenlein, Michael; Huang, Ming-Hui; Kaplan, Andreas
err分享
err收藏
Brave New World? On AI and the Management of Customer Relationships勇敢的新世界？论人工智能与客户关系管理
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-01-31
err154
errOAAI
errLibai, Barak; Bart, Yakov; Gensler, Sonja; Hofacker, Charles F.; Kaplan, Andreas; Koetterheinrich, Kim; Kroll, Eike Benjamin
err分享
err收藏
Service transformation: How can it be achieved
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-11-01
err10
PREAI
errKandampully, Jay; Bilgihan, Anil; Bujisic, Milos; Kaplan, Andreas; Jarvis, Cheryl Burke; Shukla, Yupal
err分享
err收藏
Transition to a hybrid teaching model as a step forward toward responsible management education?
errJOURNAL OF GLOBAL RESPONSIBILITY
IF3.9
err2021-08-18
err8
PREAI
errPucciarelli, Francesca; Kaplan, Andreas
err分享
err收藏
Artificial intelligence and robotics: Shaking up the business world and society at large
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-01-01
err38
PREAI
errHaenlein, Michael; Kaplan, Andreas
err分享
err收藏
Rulers of the world, unite! The challenges and opportunities of artificial intelligence世界的统治者，联合起来!人工智能的挑战与机遇
errBUSINESS HORIZONS
IF7
err2020-01-01
err261
PREAI
errKaplan, Andreas; Haenlein, Michael
err分享
err收藏
Artificial intelligence (AI) and management analytics
errJOURNAL OF MANAGEMENT ANALYTICS
IF4.5
err2019-12-18
err63
PREAI
errHaenlein, Michael; Kaplan, Andreas; Tan, Chee-Wee; Zhang, Pengzhu
err分享
err收藏
Digital transformation and disruption: On big data, blockchain, artificial intelligence, and other things
errBUSINESS HORIZONS
IF7
err2019-11-01
err45
PREAI
errKaplan, Andreas; Haenlein, Michael
err分享
err收藏
A Brief History of Artificial Intelligence: On the Past, Present, and Future of Artificial Intelligence人工智能简史: 论人工智能的过去、现在和未来
errCALIFORNIA MANAGEMENT REVIEW
IF7.3
err2019-07-17
err904
PREAI
errHaenlein, Michael; Kaplan, Andreas
err分享
err收藏
Siri, Siri, in my hand: Who's the fairest in the land? On the interpretations, illustrations, and implications of artificial intelligenceSiri，Siri，我的手: 谁是世界上最美丽的？关于人工智能的解释，插图和含义
errBUSINESS HORIZONS
IF7
err2019-01-01
err1.1K
PREAI
errKaplan, Andreas; Haenlein, Michael
err分享
err收藏
A school is a building that has four walls ... with tomorrow inside: Toward the reinvention of the business school学校是一座有四面墙的建筑...与明天在一起: 迈向商学院的重塑
errBUSINESS HORIZONS
IF7
err2018-07-01
err48
PREAI
errKaplan, Andreas
err分享
err收藏
Higher education and the digital revolution: About MOOCs, SPOCs, social media, and the Cookie Monster
errBUSINESS HORIZONS
IF7
err2016-07-01
err453
PREAI
errKaplan, Andreas M.; Haenlein, Michael
err分享
err收藏
Competition and strategy in higher education: Managing complexity and uncertainty
errBUSINESS HORIZONS
IF7
err2016-05-01
err302
PREAI
errPucciarelli, Francesca; Kaplan, Andreas
err分享
err收藏
Collaborative projects (social media application): About Wikipedia, the free encyclopedia
errBUSINESS HORIZONS
IF7
err2014-09-01
err43
PREAI
errKaplan, Andreas; Haenlein, Michael
err分享
err收藏
European management and European business schools: Insights from the history of business schools
errEUROPEAN MANAGEMENT JOURNAL
IF7.3
err2014-08-01
err77
PREAI
errKaplan, Andreas
err分享
err收藏
Social Media Metrics - A Framework and Guidelines for Managing Social Media
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2013-11-01
err462
PREAI
errPeters, Kay; Chen, Yubo; Kaplan, Andreas M.; Ognibeni, Bjoern; Pauwels, Koen
err分享
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The impact of unprofitable customer abandonment on current customers' exit, voice, and loyalty intentions: an empirical analysis
errJOURNAL OF SERVICES MARKETING
IF4.5
err2012-09-07
err26
PREAI
errHaenlein, Michael; Kaplan, Andreas M.
err分享
err收藏
If you love something, let it go mobile: Mobile marketing and mobile social media 4x4
errBUSINESS HORIZONS
IF7
err2012-03-01
err241
PREAI
errKaplan, Andreas M.
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
Jay Kandampully
H 指数: 55 · 论文数: 205
K
Koen Pauwels
H 指数: 47 · 论文数: 216
W
Werner Reinartz
H 指数: 46 · 论文数: 153
M
Michael Haenlein
H 指数: 43 · 论文数: 97
A
Aric Rindfleisch
H 指数: 40 · 论文数: 102
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