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Nancy M. Puccinelli

university of oxford

16H指数
48论文数
2.6K被引数
收录论文 14
发表时间
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Retailer Marketing Communications in the Digital Age: Getting the Right Message to the Right Shopper at the Right Time
err2021-03-01
err36
errOAAI
errVillanova, Daniel; Bodapati, Anand V.; Puccinelli, Nancy M.; Tsiros, Michael; Goodstein, Ronald C.; Kushwaha, Tarun; Suri, Rajneesh; Ho, Henry; Brandon, Renee; Hatfield, Cheryl
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Meta-analysis: integrating accumulated knowledge
err2017-11-07
err129
PREAI
errGrewal, Dhruv; Puccinelli, Nancy; Monroe, Kent B.
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Retail Atmospherics and In-Store Nonverbal Cues: An Introduction
err2014-06-09
err29
PREAI
errGrewal, Dhruv; Roggeveen, Anne L.; Puccinelli, Nancy M.; Spence, Charles
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Store Atmospherics: A Multisensory Perspective
err2014-06-09
err385
PREAI
errSpence, Charles; Puccinelli, Nancy M.; Grewal, Dhruv; Roggeveen, Anne L.
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Regulatory fit: A meta-analytic synthesis
err2013-12-01
err144
PREAI
errMotyka, Scott; Grewal, Dhruv; Puccinelli, Nancy M.; Roggeveen, Anne L.; Avnet, Tamar; Daryanto, Ahmad; de Ruyter, Ko; Wetzels, Martin
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Are Men Seduced by Red? The Effect of Red Versus Black Prices on Price Perceptions
err2013-06-01
err114
PREAI
errPuccinelli, Nancy M.; Chandrashekaran, Rajesh; Grewal, Dhruv; Suri, Rajneesh
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The brain as substitute for strategic organization
err2012-08-03
err14
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errPowell, Thomas C.; Puccinelli, Nancy M.
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Customer Experience Management in Retailing: Understanding the Buying Process
err2009-03-01
err670
PREAI
errPuccinelli, Nancy M.; Goodstein, Ronald C.; Grewal, Dhruv; Price, Robert; Raghubir, Priya; Stewart, David
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Mood, information congruency, and overload情绪、信息一致性和过载
err2007-11-01
err31
errOAAI
errBraun-LaTour, Kathryn A.; Puccinelli, Nancy M.; Mast, Fred W.
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