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B

Brent McFerran

Simon Fraser University

21H指数
84论文数
2.9K被引数
收录论文 26
发表时间
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Cycles of inequality in the marketplace: insights from macro, marketer, and consumer perspectives市场中的不平等循环：来自宏观、营销者和消费者视角的见解
errInternational Journal of Research in Marketing
IF7.5
err2025-09-09
err0
errOAAI
errDebora V. Thompson; Amna Kirmani; Rebecca Hamilton; Andy Li; Christilene du Plessis; Daniel Fernandes; Guillaume Johnson; Brent McFerran; Jian Ni; Vladimir Pavlov; Francine Petersen; Lisa Scheer; Yan Vieites; Keith Wilcox
err分享
err收藏
The Power of Proximity: Exploring Narrative Language in Consumer Reviews主题：邻近性的力量：探索消费者评论中的叙事语言
errJournal of Marketing
IF10.4
err2025-04-15
err0
PREAI
errAnne Hamby; Brent McFerran; Christie Fuller
err分享
err收藏
When and Why Consumers (Erroneously) Believe Income Impacts the Enjoyment of Consumption Experiences消费者（错误地）认为收入影响消费体验享受的时机与原因
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2025-01-21
err0
PREAI
errOlson, Jenny G.; Mcferran, Brent; Morales, Andrea C.; Dahl, Darren W.
err分享
err收藏
To Dispose or Eat? The Impact of Perceived Healthiness on Consumption Decisions for About-to-Expire Foods
errJOURNAL OF MARKETING
IF10.4
err2024-12-05
err0
PREAI
errKim, Jeehye Christine; Huh, Young Eun; Mcferran, Brent
err分享
err收藏
Diversity representation in advertising广告中的多样性表现
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2023-12-26
err4
errOAAI
errCampbell, Colin; Sands, Sean; Mcferran, Brent; Mavrommatis, Alexis
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Fleeting, But Not Forgotten: Ephemerality as a Means to Increase Recall of Advertising
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-01-31
err8
PREAI
errCampbell, Colin; Sands, Sean; Treen, Emily; McFerran, Brent
err分享
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Ethical Branding in A Divided World: How Political Orientation Motivates Reactions to Marketplace Transgressions
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2021-10-11
err5
errOAAI
errAllard, Thomas; McFerran, Brent
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Above the Scam: Moral Elevation Reduces Gullibility在骗局之上: 道德上的提升减少了轻信
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2021-07-05
err3
PREAI
errHamby, Anne; McFerran, Brent; Dahl, Darren W.
err分享
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How income shapes moral judgments of prosocial behavior收入如何塑造亲社会行为的道德判断
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2021-03-01
err8
PREAI
errOlson, Jenny G.; McFerran, Brent; Morales, Andrea C.; Dahl, Darren W.
err分享
err收藏
Mindful Matching: Ordinal Versus Nominal Attributes
errJOURNAL OF MARKETING RESEARCH
IF5
err2019-08-28
err32
errOAAI
errLiu, Peggy J.; McFerran, Brent; Haws, Kelly L.
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(I'm) Happy to Help (You): The Impact of Personal Pronoun Use in Customer-Firm Interactions
errJOURNAL OF MARKETING RESEARCH
IF5
err2018-08-01
err121
errOAAI
errPackard, Grant; Moore, Sarah G.; Mcferran, Brent
err分享
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Rejecting Responsibility: Low Physical Involvement in Obtaining Food Promotes Unhealthy Eating
errJOURNAL OF MARKETING RESEARCH
IF5
err2017-08-01
err35
errOAAI
errHagen, Linda; Krishna, Aradhna; McFerran, Brent
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Turning Off the Lights: Consumers' Environmental Efforts Depend on Visible Efforts of Firms
errJOURNAL OF MARKETING RESEARCH
IF5
err2017-06-01
err88
errOAAI
errWang, Wenbo; Krishna, Aradhna; McFerran, Brent
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The satiating effect of pricing: The influence of price on enjoyment over time
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2017-03-09
err10
PREAI
errHaws, Kelly L.; McFerran, Brent; Redden, Joseph P.
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The Dark Side of Scarcity Promotions: How Exposure to Limited-Quantity Promotions Can Induce Aggression稀缺性促销的阴暗面: 有限数量促销如何引发攻击
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2016-09-28
err145
errOAAI
errKristofferson, Kirk; McFerran, Brent; Morales, Andrea C.; Dahl, Darren W.
err分享
err收藏
Wealth and Welfare: Divergent Moral Reactions to Ethical Consumer Choices
errJOURNAL OF CONSUMER RESEARCH
IF6.4
err2016-01-14
err106
PREAI
errOlson, Jenny G.; Mcferran, Brent; Morales, Andrea C.; Dahl, Darren W.
err分享
err收藏
How Personality and Moral Identity Relate to Individuals' Ethical Ideology
errBUSINESS ETHICS QUARTERLY
IF3
err2015-01-23
err142
PREAI
errMcFerran, Brent; Aquino, Karl; Duffy, Michelle
err分享
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Leanwashing: A HIDDEN FACTOR IN THE OBESITY CRISIS
errCALIFORNIA MANAGEMENT REVIEW
IF7.3
err2014-08-01
err23
PREAI
errKarnani, Aneel; McFerran, Brent; Mukhopadhyay, Anirban
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What makes affirmative action-based hiring decisions seem (un)fair? A test of an ideological explanation for fairness judgments
errJOURNAL OF ORGANIZATIONAL BEHAVIOR
IF6.8
err2014-04-24
err17
PREAI
errGu, Jun; McFerran, Brent; Aquino, Karl; Kim, Tai Gyu
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Evidence for two facets of pride in consumption: Findings from luxury brands
errJOURNAL OF CONSUMER PSYCHOLOGY
IF6.1
err2014-03-26
err137
PREAI
errMcFerran, Brent; Aquino, Karl; Tracy, Jessica L.
err分享
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研究方向

暂时未获取到该数据
合作学者
合作期刊
K
Karl Aquino
H 指数: 67 · 论文数: 216
D
Darren W. Dahl
H 指数: 58 · 论文数: 242
G
Gavan J. Fitzsimons
H 指数: 50 · 论文数: 302
J
Jessica L. Tracy
H 指数: 50 · 论文数: 143
A
Aradhna Krishna
H 指数: 48 · 论文数: 219
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